Huawei UBBS Kicks Off in Singapore for Southern Pacific Leg of World Tour

Regional industry partners affirm commitment towards development of broadband infrastructure and services Huawei today co-hosted the Ultra-Broadband Summit 2016 in Singapore with the Broadband Commission, a well-known regional telecom consultancies setup by the ITU and UNESCO. The summit brought together 300 industry influencers and telecom leaders to discuss how the private and public sectors can work together to accelerate the development of ultra-broadband infrastructure and services across the Asia Pacific region. Held at the Shangri-La Hotel, Ministry of Technology and Communications’ representatives, operators and industry experts gathered at the event to explore win-win collaboration on broadband infrastructure and services development within the region. According to Joe Deng, President of Carrier Business, Huawei Southern Pacific Region at his opening speech, Huawei set up this summit today based on the concept of industry collaboration with hope to creating win-win ultra-broadband development opportunities together with the industry players. The vision of UBB summit is to provide Ultra-Broadband connectivity for wider coverage, faster speed, and better experiences for all end-users in the Asia Pacific. According to an OVUM research, OTT video is the growth engine for the entire visual entertainment industry, and Asia Pacific OTT is one of the fastest growing video sectors to 2020 digital lifestyle. The biggest challenge when video becomes a basic service is network transformation from technology-driven to customer-experience-driven. Hence, the U-vMOS standard released by ITU making video experience measurable is important for operators to establish best experience-oriented networks. At the summit, leading analyst firm, OVUM presented the world’s first Asia Pacific Video Experience Index at the Ultra-Broadband Summit. The Index covers data collected from 17 countries across the Asia Pacific using the U-vMOS (User, Unified, Ubiquitous-Mean Opinion Score for Video) standard. This provides a unified standard to measure the user experience which guides operators in the video industry to enhance user satisfaction, making multiple-screen, multiple-network and multiple-service experience in video possible. Leading the Asia Pacific market, Singapore reported highest U-vMOS score followed by New Zealand, Hong Kong, Australia, South Korea and Japan. Growing markets in the Asia Pacific clocked in lower U-vMOS scores. The assessment of OVUM in U-vMOS score has differentiated operators in providing a video experience-driven network for the Asia Pacific market. “The move into a new era of Gigaband will see a proliferation of services and trends such as 4K Video, Virtual Reality, Smart Home and Cloud services. Huawei believes that an ultrafast, agile and simplified network is a must to enable continuous innovation in those fronts. Let’s work together with policy makers, video content players and other industries to bring the benefits of Gigaband to all,” said Daniel Tang, CTO, Fixed Network Product Line, Huawei. The Ultra-Broadband Summit 2016 is a platform for discussions between policy makers, futurists, business leaders, video content and service partner, as well as technology pioneers that span across a variety of industries. The regional top operators came together with broadband industry stakeholders to exchange ideas on innovation, best practices, and models for sustainable growth. The Ultra-Broadband Summit 2016 started its world tour in Hong Kong before making its way to Singapore, Dubai, Moscow, South Africa and Argentina. The Summit is a platform for open, in-depth discussion aiming to promote exchanges with regional carrier executives and broadband industry partners to maximise the potential of ultra-broadband. The summit aims to facilitate the sharing of innovative ideas, success stories, and plans for sustainable industry development.