New service ‘NOVI’ to give XL customers up to three mobile numbers on one SIM
XL Axiata (XL), Indonesia’s leading cellular digital services provider and BlackBerry Limited (NASDAQ: BBRY; TSX: BB), a global leader in secure mobile communications, today launched NOVI, a service that will enable XL customers to use multiple mobile numbers on a single device. As a leading cross-platform mobility solutions provider, BlackBerry enables partners such as XL to develop and deliver the most innovative and secure mobile services to customers.
Nicanor V. Santiago III, Chief Brand and Customer Experience Officer of XL says: “One of the ways we provide the best experience for XL customers is through continued delivery of new and innovative services that truly meet our customers’ needs. NOVI does just that, offering multiple numbers on a single device in an easy-to-manage way. We listened to our customers, and in partnership with BlackBerry, we are proud to be the first in Indonesia to offer a service like NOVI that makes our customers’ lives easier.”
Launched at the Indonesia Cellular Show in Jakarta today, NOVI is the first mobile service of its kind available in Indonesia and the Asia Pacific region, offering XL customers the ability to privately and securely maintain up to three mobile numbers on one device. For example, as well as using a primary number for family and friends, customers can use a second number for important business contacts and a third for selling goods online or booking taxis. Regardless of what mobile platform, using a feature phone or smartphone, or whether customers are on pre-paid or post-paid packages, the fully integrated GSM solution allows customers to:
· Enjoy multiple mobile numbers on one device, eliminating the need for multiple SIMs and devices
· Seamlessly switch between primary and virtual numbers – with a full native experience for voice and text
· Choose your own mobile phone number from a range of standard and premium options
Carl Wiese, President Global Sales, BlackBerry says, “Indonesia is a very important market for BlackBerry, and we are pleased to partner with XL as the technology provider behind the innovative NOVI service. This launch showcases the true breadth of our cross-platform software capability, creating value for our partners with trusted mobility solutions that help consumers and businesses operate productively and privately.”
The advantage of NOVI is that customers only need to have one registered (prepaid or post-paid) physical SIM Card as the primary mobile number. All virtual numbers operate by using the existing packages or air time balance associated with the primary number. This way, it is easy for the customers to keep track of their mobile spend and use their virtual numbers for every need.
XL will offer three types of mobile phone numbers for the NOVI service with a monthly subscription:
· Default (a basic number that is randomly provided by XL) for IDR 6,000/month
· Standard (a range of bespoke numbers for customers to choose from) for IDR 15,000/ month
· Premium (one-of-a-kind customized numbers customers can choose from) for IDR 30,000 / month
During the first month of NOVI’s launch, XL is offering a promotional tariff for the Default subscription option of IDR 4,500. From launch, this promotional tariff will valid for three months.
More information on the Novi solution can be found here at http://digitalservices.id/novi/.
For more information about BlackBerry’s cross-platform solutions with Movirtu, a company acquired by BlackBerry in September 2014, see here: http://www.movirtu.com/#!manyme/c1aq3.
XL Media Contact
Vice President Corporate Communication XL
BlackBerry Media Contact
Michael Devant (BlackBerry PR Agency)
About PT XL Axiata Tbk.
PT XL Axiata Tbk. is one of the major cellular providers in Indonesia. XL’s focus is to provide digital services for the people of Indonesia as well as to encourage the development of Indonesia’s digital economy. XL commenced operations on the 8th of October 1996 and now provides various digital services for both the consumer and corporate segments which is supported by its wide and high-quality network across the nation. Since December 2014, XL began to deploy its 4G LTE network with a nationwide commercial roll-out of 4G LTE services commencing July 2015. XL is part of the Axiata Group (“Group”). The Group’s mobile subsidiaries and associates operate under the brand name ‘Celcom’ in Malaysia, ‘Dialog’ in Sri Lanka, ‘Robi’ in Bangladesh, ‘Smart’ in Cambodia, ‘Ncell’ in Nepal, ‘Idea’ in India and ‘M1’ in Singapore.
A global leader in mobile communications, BlackBerry® revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Middle East and Africa, Asia Pacific and Latin America. The Company trades under the ticker symbols "BB" on the Toronto Stock Exchange and "BBRY" on the NASDAQ. For more information, visit www.BlackBerry.com.