Quiksilver mobile phone

I am guessing that this is just a concept since I doubt someone actually made it. It's a bit unconventional. Anyways, from the pics you can see the device is round when it is closed and can be opened up pac man style. When fully opened the phone reveals a larger screen and the phone can be used like a candybar. The phone can also be used in it's closed state also. It is interesting but I doubt it is easy to use.