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Mobile devices analyze users’ environmental impact

Truly unique in its accuracy, PEIR (Personal Environmental Impact Report) is an innovative tool which measures a person’s impact on the environment via their mobile device. Currently in its trial phase, PEIR was born out of a research collaboration project by the University of California, Los Angeles (UCLA) and Nokia Research Center (NRC) Palo Alto.

PEIR has been selected to appear as one of the new global innovations transforming the world at the WIRED NextFest event in Chicago, US, September 27 to October 12, 2008.

“PEIR is a completely new concept, which introduces a dimension of intelligence and new depth in comparison with the traditional carbon footprint calculators. It demonstrates novel capabilities by providing the user with personal information based on their lifestyle with details on how their daily behavior patterns affect the environment and the way it impacts them”, explains Péter Boda of Nokia Research Center Palo Alto, who leads the PEIR research collaboration with UCLA.

Via mobile devices, PEIR collects location and speed information which is fed to complex mathematical and environmental models on the server and correlated with GIS (Geographic Information System) data. This combination provides analysis on an individual’s environmental impact and exposure, visualized online either on an individual basis or as a community on Facebook widgets.

“PEIR is an exciting development which very clearly demonstrates the capability for mobile devices to act as gateways between the physical worlds in which we live, and the virtual information spaces that connect us. Additionally, PEIR has the capability to empower individuals and communities to act and influence others to act on the urgent environmental issue. Appearing at the WIRED NextFest is proof of such capability”, says Henry Tirri, head of Systems Research in Nokia Research Center Palo Alto.

More information on PEIR can be found at the UCLA PEIR page: http://peir.cens.ucla.edu

WIRED NextFest is held on from September 27 to October 12 in Chicago, US. http://www.wirednextfest.com

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