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Sony Ericsson Developer World launches in India with recognition and certification program

In New Delhi, India on November 25, 2008 Sony Ericsson Developer World announced its next regional rollout with the official launch of activities in India, giving a commitment to support and engage Indian developers through an award and recognition program. Exclusively for developers in India, entering the new Sony Ericsson Developer World Awards is the first step towards becoming a “Sony Ericsson Certified Developer”. Submissions are now open through a new web site www.sonyericsson.com/developer/india.

Sony Ericsson and India

Establishing regional presence in India will actively support Indian developers and ensure that Sony Ericsson’s growth is fuelled with attractive mobile content and applications for end-users in India and worldwide.

“The enormous content market potential, overall high level talent and highly motivated and innovative developer communities, attracts us to the Indian market.

Sony Ericsson integrates content and applications in every mobile phone we sell around the world, so engaging and recognizing developers in India who create innovative applications, for global distribution as well as local content, will help us drive our business forward,” said Jens Greve, Head of Sony Ericsson Developer World.


Jens Greve,
Head of Sony Ericsson Developer World.

Recognition program for developers in India

Sony Ericsson Developer World is offering an exclusive award and recognition program for developers in India. The six winners of the new Sony Ericsson Developer World Awards will qualify for a 100-day mentorship to be groomed to work closely with Sony Ericsson and become a Sony Ericsson Certified Developer.

Details about the awards, submissions and the recognition program are available on a new Web site. Visit www.sonyericsson.com/developer/india, or click on the “India” link at the top of all Developer World web pages or where you see the India banner.



Submit content and ideas to the Sony Ericsson Developer World Awards India

The first step towards becoming a Sony Ericsson Certified Developer is to enter the Sony Ericsson Developer World Awards, exclusively for developers in India.

There are two award categories: "Best Application" and "Best Application Idea", with entry open for 45 days from November 25, 2008.

Prizes include W350i phones for the first 10 submissions and the winners from the two categories, six in total, will qualify for the 100-day mentor program and move onwards to becoming a Sony Ericsson Certified Developer.

Submitting entries also means Indian developers become registered Community members of global Sony Ericsson Developer World, enabling you to enjoy the benefits of free technical support by participating in the discussion forums and wikis.

If you are already a registered Community member and located in India, we invite you to enter the award program too – use the login box on the submission page.

Winners mentored by industry experts and Sony Ericsson

The six winning Indian developers will be selected by an expert panel from Sony Ericsson. During the 100-day program, Sony Ericsson and four industry experts will mentor the winners. At the end of the 100-day program these developers will become Sony Ericsson Certified Developers, a true recognition of talent and paving your way to potential business opportunities with Sony Ericsson in India.

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