Movistar 'steals' a Vodafone mobile' antiiPhone 'Palm
Telefónica distributed exclusively in Spain, UK and Latin America the new mascot of the terminal manufacturer, after a long battle with its British rival.
Vodafone Telefonica has returned to the coup that led to the Spanish operator the exclusive contract to distribute the latest mobile RIM, the BlackBerry Storm, which won its rival last year.
The telecommunications operator has closed an agreement with Palm, the company that popularized the PDA, to market its latest exclusive terminal fetish Palm Pre, the first multitáctil screen and advanced navigation functionality via the Internet, which has been described as antiiPhone of the manufacturer.
Telefonica will distribute the new terminal in Spain through Movistar expected before summer. For marketing, the operator will require the hiring of its customers a flat rate of data, based on the gradual subsidy expenditure committed by subscribers. This is the same model used to sell the iPhone, which is developing in the high-end smartphones.
Moreover, according to sources familiar with the agreements, the British subsidiary of Telefonica, O2, will market the new terminal exclusively in the UK, while Movistar also sold in Latin America.
The battle for the terminals between Telefonica and Vodafone is long. The most virulent of the old confrontation began in 2007 when the Spanish operator Vodafone snatched the distribution of Apple's iPhone, the most famous of the world's phones in the UK.
Subsequently, the agreement extended to Spain, with the exclusive distribution of the iPhone 3G, which started selling in July 2008. And from there, the battle has been total. Vodafone countered the long-term worldwide exclusive of the BlackBerry Storm, the first touch screen terminal with the Canadian group that specializes in mobile e-mail.
Although no other phone has had the original claim nor the media coverage of the iPhone, Telefónica has scored points with both the Nokia N 96, the evolution of the famed N95, one of the most complete multimedia market, and especially with Nokia 5800 Xpress Music, the first terminal of the Finnish giant is reported to the evidence and incorporated touchscreen.
In the last chapter so far in this campaign commercial, Movistar Vodafone also managed to snatch, if only for a few days, the media's first arrival in Spain of the first Googlephone, the first computer that incorporates the operating system of Google Android , which is manufactured by the Taiwanese HTC. Vodafone has become the second version of the HTC Android.
Besides multitáctil screen and sliding keyboard, the new Palm Pre has GPS, WiFi and an internal memory of 8 GB.
Yoigo improved its offer on the Internet
Yoigo, the fourth mobile operator, plans to improve its offer shortly for Internet connectivity, which it markets under the brand for the Internet. The operator, which is 76.6% controlled by the Swedish TeliaSonera, expected to raise the volume of data that can be downloaded without changing the price.
Currently Yoigo offers a flat rate that allows you to download a gig of data per month for a price of 25 euros. However, this offer has remained slightly out of date before the arrival of new competitors, such as Bankinter, which also provides a jig for 19 euros, or Simyo, which also charged 25 euros, but offers up to 5 gigabytes per month. Therefore, the Swedish group is planning to triple the volume of discharge permitted up to 3 gigabytes, while the 25 euros a month.
Vodafone Telefonica has returned to the coup that led to the Spanish operator the exclusive contract to distribute the latest mobile RIM, the BlackBerry Storm, which won its rival last year.
The telecommunications operator has closed an agreement with Palm, the company that popularized the PDA, to market its latest exclusive terminal fetish Palm Pre, the first multitáctil screen and advanced navigation functionality via the Internet, which has been described as antiiPhone of the manufacturer.
Telefonica will distribute the new terminal in Spain through Movistar expected before summer. For marketing, the operator will require the hiring of its customers a flat rate of data, based on the gradual subsidy expenditure committed by subscribers. This is the same model used to sell the iPhone, which is developing in the high-end smartphones.
Moreover, according to sources familiar with the agreements, the British subsidiary of Telefonica, O2, will market the new terminal exclusively in the UK, while Movistar also sold in Latin America.
The battle for the terminals between Telefonica and Vodafone is long. The most virulent of the old confrontation began in 2007 when the Spanish operator Vodafone snatched the distribution of Apple's iPhone, the most famous of the world's phones in the UK.
Subsequently, the agreement extended to Spain, with the exclusive distribution of the iPhone 3G, which started selling in July 2008. And from there, the battle has been total. Vodafone countered the long-term worldwide exclusive of the BlackBerry Storm, the first touch screen terminal with the Canadian group that specializes in mobile e-mail.
Although no other phone has had the original claim nor the media coverage of the iPhone, Telefónica has scored points with both the Nokia N 96, the evolution of the famed N95, one of the most complete multimedia market, and especially with Nokia 5800 Xpress Music, the first terminal of the Finnish giant is reported to the evidence and incorporated touchscreen.
In the last chapter so far in this campaign commercial, Movistar Vodafone also managed to snatch, if only for a few days, the media's first arrival in Spain of the first Googlephone, the first computer that incorporates the operating system of Google Android , which is manufactured by the Taiwanese HTC. Vodafone has become the second version of the HTC Android.
Besides multitáctil screen and sliding keyboard, the new Palm Pre has GPS, WiFi and an internal memory of 8 GB.
Yoigo improved its offer on the Internet
Yoigo, the fourth mobile operator, plans to improve its offer shortly for Internet connectivity, which it markets under the brand for the Internet. The operator, which is 76.6% controlled by the Swedish TeliaSonera, expected to raise the volume of data that can be downloaded without changing the price.
Currently Yoigo offers a flat rate that allows you to download a gig of data per month for a price of 25 euros. However, this offer has remained slightly out of date before the arrival of new competitors, such as Bankinter, which also provides a jig for 19 euros, or Simyo, which also charged 25 euros, but offers up to 5 gigabytes per month. Therefore, the Swedish group is planning to triple the volume of discharge permitted up to 3 gigabytes, while the 25 euros a month.
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