BlackBerry Storm is Coming to the Philippines
SMART Communications, Inc. Announces Plans to Launch the World’s First “Clickable” Touch-Screen Smartphone
Manila, Philippines - Smart Communications, Inc. and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM), announced plans to launch the BlackBerry® Storm™, the world’s first “clickable” touch-screen smartphone, in the Philippines.
Nerisse Ramos, First Vice President and Head, Corporate Business Group (CBG) said, “SMART’s dedication to innovation through emerging technologies is evident with our launch of the BlackBerry Storm. This is also made very clear through our aggressive deployment and expansion of our HSPA network across the country, making the BlackBerry Storm a perfect tool for both business and personal useRunning on SMART’s HSPA network gives BlackBerry Storm smartphone customers a fast and powerful experience .”
Kat Luna-Abelarde, Vice President and Head, Small and Medium Enterprise Group (SMEG) added: “The BlackBerry platform has been widely deployed by corporate customers in country. We also see a growing demand for BlackBerry smartphones among small businesses and individual customers. SMART has developed a series of applications, such as sales force automation, customer relationship management and credit investigation, which have made it easier for businesses of all sizes to manage their day-to-day operations via BlackBerry smartphones.”
Adele Beachley, Regional Director, RIM Asia Pacific commented, “The BlackBerry Storm smartphone, with its innovative SurePress touch-screen, offers a unique user experience. Its chic design and rich communications and multimedia features combine to offer an excellent choice to customers who are looking for a powerful, fun and fashionable smartphone. We are very pleased to launch the BlackBerry Storm in the Philippines with Smart Communications.”
Designed to satisfy the needs of both consumers and business customers, the BlackBerry Storm smartphone delivers the powerful communications features, global connectivity and personal productivity advantages of the BlackBerry platform. Its SurePress™ touch-screen technology, which depresses slightly when the display is pressed, dramatically enhances the touch interface. Distinguished with the GSMA’s Best Mobile Technology Breakthrough award at Mobile World Congress 2009, the innovative SurePress touch-screen responds like a physical keyboard and it supports single-touch, multi-touch and gestures for intuitive and efficient application navigation.
The BlackBerry Storm smartphone boasts exceptional performance, a stunning display, HSPA network support, desktop-style web pages and advanced multimedia capabilities including a 3.2 megapixel camera with video recording, a powerful media player and an expandable memory card slot. In addition, the BlackBerry Storm is a first class phone, provides easy access to popular IM and social networking services, includes built-in GPS and features the industry's leading email and messaging capabilities. Its built-in accelerometer also allows the BlackBerry Storm to automatically switch between portrait and landscape mode.
The BlackBerry Storm smartphone is a multimedia powerhouse with a built-in media player that can play movies smoothly in full-screen mode, display pictures and slideshows and manage an entire music collection (including the ability to create playlists directly on the handset). The BlackBerry Storm smartphone supports video streaming and can be synchronised with iTunes® and Windows Media Player* for music content or wirelessly connected (via Bluetooth®) to a home stereo using the BlackBerry® Music Gateway. The brilliant high resolution 3.25-inch display (480x360-pixels at 184 ppi) brings images to life with stunning clarity.
The 3.2 megapixel camera comes with autofocus, image stabilisation and a powerful flash that provides continuous lighting when recording video.
For easy access to popular IM and social networking services, the BlackBerry Storm from Smart Communications comes with purpose-built applications for Facebook®, Windows Live™ Messenger, Yahoo!® Messenger, Google Talk™, and Flickr™. The built-in GPS supports location-based applications and services, as well as geotagging photos. The BlackBerry Storm has 1GB of onboard memory storage and a microSD/SDHD memory card slot that supports up to 16 GB of additional storage per card.
Availability
The BlackBerry Storm is expected to be available from Smart Communications, Inc. in June. Pricing information and pre-orders are available through the respective Relationship Managers and Account Managers of the Corporate Business and Small and Medium Enterprise Groups, starting from free with the Plan 3500. This will also be made available for personal subscriptions through the Wireless Consumer and Infinity Groups. For more information on the BlackBerry Storm smartphone, visit:
http://www.blackberry.com/ap/blackberrystorm/.
** Using BlackBerry® Media Sync. Certain music files may not be supported, including files that contain digital rights management technologies.
About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.
About SMART Communications, Inc.
Smart Communications, Inc. is the Philippines' leading wireless services provider with 34.2 million subscribers on its GSM network as of end-September 2008.
A wholly owned subsidiary of the country’s dominant telecommunications carrier, the Philippine Long Distance Telephone Co. (PLDT), Smart and its subsidiaries operate a nationwide cellular network, a wireless broadband service, a satellite phone service, and mobile commerce services. Smart has the most extensive and modern digital communications GSM network and infrastructure in the country, covering over 99 percent of the population. Smart’s GSM network consists of over 6,400 base stations, over 2,000 of which have been equipped with wireless broadband capability by subsidiary Smart Broadband, Inc. (SBI). Smart also has over 1,000 3G base stations nationwide.
Smart offers the widest array of cellular service brands designed to address the needs of different market segments. Of the total subscriber base served, over 20.9 million are under its own brands such as Smart Buddy, Smart Gold and Infinity. The remaining 13.3 million are serviced through its subsidiary Pilipino Telephone Corp. (Piltel) under the GSM brand Talk 'N Text. Another subsidiary, SBI, offers a wireless broadband service, Smart BRO, with 473,000 subscribers as of end-September 2008.
Smart has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. Smart also offers a 3G service, Smart 3G, and its Smart Link and Blue Ocean Wireless services to provide communications to the global maritime industry.
Manila, Philippines - Smart Communications, Inc. and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM), announced plans to launch the BlackBerry® Storm™, the world’s first “clickable” touch-screen smartphone, in the Philippines.
Nerisse Ramos, First Vice President and Head, Corporate Business Group (CBG) said, “SMART’s dedication to innovation through emerging technologies is evident with our launch of the BlackBerry Storm. This is also made very clear through our aggressive deployment and expansion of our HSPA network across the country, making the BlackBerry Storm a perfect tool for both business and personal useRunning on SMART’s HSPA network gives BlackBerry Storm smartphone customers a fast and powerful experience .”
Kat Luna-Abelarde, Vice President and Head, Small and Medium Enterprise Group (SMEG) added: “The BlackBerry platform has been widely deployed by corporate customers in country. We also see a growing demand for BlackBerry smartphones among small businesses and individual customers. SMART has developed a series of applications, such as sales force automation, customer relationship management and credit investigation, which have made it easier for businesses of all sizes to manage their day-to-day operations via BlackBerry smartphones.”
Adele Beachley, Regional Director, RIM Asia Pacific commented, “The BlackBerry Storm smartphone, with its innovative SurePress touch-screen, offers a unique user experience. Its chic design and rich communications and multimedia features combine to offer an excellent choice to customers who are looking for a powerful, fun and fashionable smartphone. We are very pleased to launch the BlackBerry Storm in the Philippines with Smart Communications.”
Designed to satisfy the needs of both consumers and business customers, the BlackBerry Storm smartphone delivers the powerful communications features, global connectivity and personal productivity advantages of the BlackBerry platform. Its SurePress™ touch-screen technology, which depresses slightly when the display is pressed, dramatically enhances the touch interface. Distinguished with the GSMA’s Best Mobile Technology Breakthrough award at Mobile World Congress 2009, the innovative SurePress touch-screen responds like a physical keyboard and it supports single-touch, multi-touch and gestures for intuitive and efficient application navigation.
The BlackBerry Storm smartphone boasts exceptional performance, a stunning display, HSPA network support, desktop-style web pages and advanced multimedia capabilities including a 3.2 megapixel camera with video recording, a powerful media player and an expandable memory card slot. In addition, the BlackBerry Storm is a first class phone, provides easy access to popular IM and social networking services, includes built-in GPS and features the industry's leading email and messaging capabilities. Its built-in accelerometer also allows the BlackBerry Storm to automatically switch between portrait and landscape mode.
The BlackBerry Storm smartphone is a multimedia powerhouse with a built-in media player that can play movies smoothly in full-screen mode, display pictures and slideshows and manage an entire music collection (including the ability to create playlists directly on the handset). The BlackBerry Storm smartphone supports video streaming and can be synchronised with iTunes® and Windows Media Player* for music content or wirelessly connected (via Bluetooth®) to a home stereo using the BlackBerry® Music Gateway. The brilliant high resolution 3.25-inch display (480x360-pixels at 184 ppi) brings images to life with stunning clarity.
The 3.2 megapixel camera comes with autofocus, image stabilisation and a powerful flash that provides continuous lighting when recording video.
For easy access to popular IM and social networking services, the BlackBerry Storm from Smart Communications comes with purpose-built applications for Facebook®, Windows Live™ Messenger, Yahoo!® Messenger, Google Talk™, and Flickr™. The built-in GPS supports location-based applications and services, as well as geotagging photos. The BlackBerry Storm has 1GB of onboard memory storage and a microSD/SDHD memory card slot that supports up to 16 GB of additional storage per card.
Availability
The BlackBerry Storm is expected to be available from Smart Communications, Inc. in June. Pricing information and pre-orders are available through the respective Relationship Managers and Account Managers of the Corporate Business and Small and Medium Enterprise Groups, starting from free with the Plan 3500. This will also be made available for personal subscriptions through the Wireless Consumer and Infinity Groups. For more information on the BlackBerry Storm smartphone, visit:
http://www.blackberry.com/ap/blackberrystorm/.
** Using BlackBerry® Media Sync. Certain music files may not be supported, including files that contain digital rights management technologies.
About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.
About SMART Communications, Inc.
Smart Communications, Inc. is the Philippines' leading wireless services provider with 34.2 million subscribers on its GSM network as of end-September 2008.
A wholly owned subsidiary of the country’s dominant telecommunications carrier, the Philippine Long Distance Telephone Co. (PLDT), Smart and its subsidiaries operate a nationwide cellular network, a wireless broadband service, a satellite phone service, and mobile commerce services. Smart has the most extensive and modern digital communications GSM network and infrastructure in the country, covering over 99 percent of the population. Smart’s GSM network consists of over 6,400 base stations, over 2,000 of which have been equipped with wireless broadband capability by subsidiary Smart Broadband, Inc. (SBI). Smart also has over 1,000 3G base stations nationwide.
Smart offers the widest array of cellular service brands designed to address the needs of different market segments. Of the total subscriber base served, over 20.9 million are under its own brands such as Smart Buddy, Smart Gold and Infinity. The remaining 13.3 million are serviced through its subsidiary Pilipino Telephone Corp. (Piltel) under the GSM brand Talk 'N Text. Another subsidiary, SBI, offers a wireless broadband service, Smart BRO, with 473,000 subscribers as of end-September 2008.
Smart has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. Smart also offers a 3G service, Smart 3G, and its Smart Link and Blue Ocean Wireless services to provide communications to the global maritime industry.
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