Chunghwa Telecom subsidiary to enter China B2B market
Chunghwa International Yellow Pages Media (CIYPM), a wholly-owned subsidiary of Chunghwa Telecom (CHT), will begin operating a B2B (business to business) platform in Shanghai, China, at the end of 2009 through cooperation with China Telecom Group Yellow Pages Information, a subsidiary of China Telecom, according to CIYPM.
The B2B platform will function as a trading bridge between Taiwan-based suppliers, mostly small- to medium-size businesses (SMBs), and corporate customers in China, CIYPM said. CIYPM has set up a database of about 920,000 SMBs in Taiwan based on CHT's fixed-line telephone numbers, the company indicated.
CIYPM plans to extend the B2B operations from Shanghai to Xiamen, southeastern China, in 2010 and then gradually to other large cities in China, the company said.
CIYPM has 60% of total revenues coming from printed advertising materials, including yellow-page books, and 30% from web-based services currently, and it expects to adjust the proportions to 50% and 40% respectively in 2010, the company noted.
source
The B2B platform will function as a trading bridge between Taiwan-based suppliers, mostly small- to medium-size businesses (SMBs), and corporate customers in China, CIYPM said. CIYPM has set up a database of about 920,000 SMBs in Taiwan based on CHT's fixed-line telephone numbers, the company indicated.
CIYPM plans to extend the B2B operations from Shanghai to Xiamen, southeastern China, in 2010 and then gradually to other large cities in China, the company said.
CIYPM has 60% of total revenues coming from printed advertising materials, including yellow-page books, and 30% from web-based services currently, and it expects to adjust the proportions to 50% and 40% respectively in 2010, the company noted.
source
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