Header Ads

Samsung S7070 Diva preview: First look

Gsmarena have posted a preview of the new Samsung S7070 Diva. Here are the phone's features and their final impression.

General: GSM 900/1800/1900 MHz, GPRS/EDGE class 12
Form factor: Touchscreen bar, no keypad
Dimensions: 101.0 x 54.8 x 13.4 mm, 94 g
Display: 2.8-inch resistive TFT touchscreen, QVGA resolution (240 x 320 pixels)
Platform: Latest TouchWiz UI
Memory: 40MB, Non-hot-swappable microSD card slot (up to 8GB)
Camera: 3 megapixel fixed focus camera with Smile shot, face detection, blink detection, Beauty Effect and Lomo Effect
Connectivity: Bluetooth 2.1 with A2DP, USB v.2.0
Misc: Accelerometer sensor for turn to mute, FM radio with RDS and broadcast recording, DNSe sound effect, Gesture lock, Pop-up SNS for Facebook, MySpace and Twitter integration, Wish list
Battery: 960 mAh battery

The Samsung S7070 Diva is certainly female-targeted - the default UI theme is called Feminine if further proof was needed. It's style over function with the S7070 Diva and the diamond-patterned back has nothing to do with a certain species over at the HTC camp where geeks find their thing.

With the S7070 Diva it's ladies time. Similarly equipped to the Samsung S5230 Star, the Samsung S7070 Diva will hardly try to match its sale numbers. But that's not necessarily a bad thing. The S7070 Diva is clearly focused on getting a specific target audience interested. Value for money and decent performance aside, the Samsung Star obviously isn't hitting a homerun with the female audience. And that goes for most of them affordable touch phones too. Save perhaps for the LG Pop.

It seems the segment of affordable touchscreens has been largely oblivious to the needs of female users. The Samsung S7070 Diva will be trying to do something about it.

No comments:

Powered by Blogger.