The Russian market of electronic devices differs little from the European
On the eve of the International Consumer Electronics Show Consumer Electronics & Photo Expo 2011, which will be held from 14 to 17 April in Moscow, held a round table «Digital-evolution: problems and prospects of Russian market." The round table was attended by Alexander Onischuk, President of the Association of trading companies and manufacturers of electronic and computer equipment - RATEK; Natalia Walruses, Deputy country manager Retail and Technology Department, GfK Rus; Stanislav Sochi, co-owner of ALEPH, Dmitry receptions, Head of Development for Mobile Devices Agency RIA Novosti, Yevgeny Kozlovsky, a columnist for the project Digit and the media. The outcome of this meeting was the recognition by experts of the fact that the Russian market of electronic devices differs little from the European, although a few behind him.
According to the president of the Association of trading companies and manufacturers of electronic and computer equipment (RATEK) Alexander Onischuk, Russian users is available about the same variety of digital devices, and European. However, certain products (eg, news of Apple) come later. The Russian market is a bit behind Europe and in some trends. For example, in the last ten years in Europe, the number of independent electronics retailer has dropped 40%, and chain stores occupy 80% of the market. In Russia, independent shops are still very much, although the trend to integration has been observed. The advantage of networks is increased responsiveness to customers and a wider range of products. Retained a significant problem with the spread of pirated products. The roundtable participants noted that now there comes a time when big business is interested in the legalization of the scope of content. According to the President of the Association RATEK, his organization has managed to establish a dialogue with Russia's largest social networking site "VKontakte", which many considered a major source of holders of pirated content. Mr. Onishchuk stressed that the administration of the resource is very open and willing to start dialogue with the rights holders.
According to the president of the Association of trading companies and manufacturers of electronic and computer equipment (RATEK) Alexander Onischuk, Russian users is available about the same variety of digital devices, and European. However, certain products (eg, news of Apple) come later. The Russian market is a bit behind Europe and in some trends. For example, in the last ten years in Europe, the number of independent electronics retailer has dropped 40%, and chain stores occupy 80% of the market. In Russia, independent shops are still very much, although the trend to integration has been observed. The advantage of networks is increased responsiveness to customers and a wider range of products. Retained a significant problem with the spread of pirated products. The roundtable participants noted that now there comes a time when big business is interested in the legalization of the scope of content. According to the President of the Association RATEK, his organization has managed to establish a dialogue with Russia's largest social networking site "VKontakte", which many considered a major source of holders of pirated content. Mr. Onishchuk stressed that the administration of the resource is very open and willing to start dialogue with the rights holders.
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