SAMSUNG Delivers Professional Performance, Premium Style and Versatility For Discerning Consumers With New Series 9 Monitor

Samsung’s Natural Color Expert technology gives advanced consumers best-in-class color calibration wrapped in an ergonomic aluminum design Samsung Electronics America Inc., a subsidiary of Samsung Electronics Corporation, introduced a new generation of premium monitors with its visually striking Series 9 monitor. With over five years of global market share leadership, the new Series 9 monitor incorporates the best that Samsung has to offer in monitors, including its exclusive Natural Color Expert technology, which provides a richer viewing experience for discerning consumers working with photos and video content. The new 27-inch Series 9 monitor (S27A970) will be shown for the first time at Samsung’s press conference at the 2012 International Consumer Electronics Show in Las Vegas on January 9, 2012 and on display in Central Hall booth #12004 January 10-13. “Interest in user-generated content and a premium computing experience is growing as consumers are demanding products that allow them to better view, edit and share their photos, videos and entertainment content,” said Todd Bouman vice president of product marketing at Samsung Enterprise Business Division. “The new Series 9 monitor, with Samsung’s exclusive Natural Color Expert technology, answers a need for higher resolution for meticulous detail editing, regardless of the job. Its unique minimalist design draws users in for truly immersive computing and delivers Samsung’s signature best-in-class viewing experience.” Pro-Grade Panel; Premium Picture Quality With customization and attention to detail in mind, the new Series 9 monitor utilizes Samsung’s exclusive Natural Color Expert technology for maximum panel performance. This includes hardware color calibrations within the monitor to ensure there is no displayable loss of tonalities on screen. This feature shows colors as they were intended to be seen, more than one billion to be exact, creating a more immersive experience and making sure that memories taken with a digital camera or camcorder stand out in vivid detail. This feature is enhanced by Samsung engineers who tune the colors in every Series 9 monitor by hand in the final stage of production. The Series 9 monitor also features Samsung’s exclusive professional-grade Plane Line Switching (PLS) panel technology. This offers accurate color reproduction with over one billion colors that can been viewed at wide horizontal and vertical angles. Featuring an ultra crisp, quad high-definition (QHD) resolution (2560 x 1440), four times higher than that of previous conventional HD monitors, the Series 9 monitor now provides professional capabilities to the consumer, regardless of the user’s application. With more and more consumers delving into photo and video editing and graphic design for personal use, the Series 9 monitor allows them to comfortably manage editing applications without having to worry about screen real-estate or overlapping windows and palettes. Elegant Styling and Support Features Designed to look as good as the images it reproduces, the designers integrated the Series 9 monitor’s display to appear as if it is effortlessly floating in mid-air. It features an anti-glare edge-to-edge glass display and a super slim profile built on an ergonomic height-adjustable aluminum stand. The Series 9 monitor incorporates an adjustment range that offers a fluid 3.94 inches of vertical movement and a tilt feature that allows users to simply angle the display to their desired viewing position. All of the Series 9 monitor’s internal components have been moved to a round aluminum base, which features all I/O ports and a USB hub which provides users with a streamlined installation and helps to keep work areas clear of cable clutter. It also supports DisplayPort, Dual Link-DVI and HDMI video connections and features built-in 7W stereo speakers and a Mobile High Definition Link (MHL) for MHL-enabled smartphones and tablets. By linking their Android MHL-compatible smartphone, users can enjoy content from their mobile devices directly on the much larger screen and with the benefit of rich, built-in stereo audio. Users can also keep an eye on their smartphone, seamlessly browse to it and even charge the device for added convenience. The new Series 9 monitor will be available in March 2012. Pricing will begin at $1199.99. Samsung display products are available through Samsung resellers and distribution channels, which can be located by calling 1-800-SAMSUNG or by visiting www.samsung.com. About Samsung Electronics America Enterprise Business Division 
Based in Ridgefield Park, N.J., Samsung’s Enterprise Business Division (EBD) is a division of Samsung Electronics America (SEA), a U.S. subsidiary of Samsung Electronics Company, Ltd. (SEC), the world’s largest technology company based on revenue. As one of the fastest growing IT companies in the world, Samsung EBD is committed to serving the needs of consumers ranging from the home user to the Fortune 500 elite and supporting the valued channel partners who serve our customers. Samsung EBD offers a complete line of award-winning color and mono-laser printing solutions, desktop monitors, laptop computers and digital signage solutions. For more information, please visit www.samsung.com or call 1-800-SAMSUNG . About Samsung Electronics America, Inc. 
Samsung Electronics America, Inc. (SEA), based in Ridgefield Park, NJ, is a subsidiary of Samsung Electronics Co., Ltd. The company markets a broad range of award-winning consumer electronics, information systems, and home appliance products, as well as oversees all of Samsung’s North American operations including Samsung Telecommunications America, LP, Samsung Semiconductor Inc., Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc. As a result of its commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. The company was ranked #19 in BusinessWeek/Interbrand “100 Best Global Brands,” and named as one of Fast Company’s “50 Most Innovative Companies of 2010.” For more information, please visit www.samsung.com. You can also Fan Samsung on www.Facebook.com/SamsungUSA or follow Samsung via Twitter @SamsungTweets. About Samsung Electronics Co., Ltd. Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.