Samsung Galaxy S III beats iPhone 5 in customer satisfaction study Read more: Samsung Galaxy S III beats iPhone 5 in customer satisfaction study
Samsung Electronics' Galaxy S III and Galaxy Note II were the top-rated smartphones in terms of customer satisfaction, beating out Apple's (NASDAQ:AAPL) iPhone 5 and other recent iPhones, according to a new report from the American Customer Satisfaction Index.
According to the ASCI, which was founded by the University of Michigan's Ross School of Business, Samsung's flagship smartphone for 2012, the Galaxy S III, received an 84 (on a 0 to 100 scale), as did the Note II, beating the iPhone 5 at 82. Apple's iPhone 4S also scored an 82, and the iPhone 4 scored an 81. The survey was completed in March, before the introduction of Samsung's Galaxy S4, its 2013 flagship model.
Interestingly, while U.S. customers rated Samsung's smartphones the best, consumers in Samsung's home market of South Korean prefer Apple. According to the National Customer Satisfaction Index (NCSI) in South Korea, which uses the same technology and methodology as the ACSI, the iPhone 5 has higher customer satisfaction than Galaxy S III.
http://www.fiercewireless.com
According to the ASCI, which was founded by the University of Michigan's Ross School of Business, Samsung's flagship smartphone for 2012, the Galaxy S III, received an 84 (on a 0 to 100 scale), as did the Note II, beating the iPhone 5 at 82. Apple's iPhone 4S also scored an 82, and the iPhone 4 scored an 81. The survey was completed in March, before the introduction of Samsung's Galaxy S4, its 2013 flagship model.
Interestingly, while U.S. customers rated Samsung's smartphones the best, consumers in Samsung's home market of South Korean prefer Apple. According to the National Customer Satisfaction Index (NCSI) in South Korea, which uses the same technology and methodology as the ACSI, the iPhone 5 has higher customer satisfaction than Galaxy S III.
http://www.fiercewireless.com
Posts
No comments: