HELIO LAUNCHES MOST COMPLETE YOUTUBE EXPERIENCE
Video Capture and Upload, GPS Tagging, and Full "Log In" for Personalization, Rating and Community Features
LOS ANGELES, CA — December 12, 2007 — Today, Helio announced the most comprehensive YouTubeTM experience currently offered on mobile.
On most mobile services, YouTube has been limited to a passive viewing experience without access to popular community and personalization features which have made YouTube such a huge success on the Web. Current YouTube offerings designed for mobile don't let users "log in" and as a result, core YouTube features like rating and access to personal videos have only been available through the PC.
Those limitations are a thing of the past with the launch of Helio's exclusive YouTube application. Available for Helio Ocean users at no additional charge and running over a nationwide high-speed 3G network, the custom application is complete with integrated video capture and upload for near real-time sharing of experiences, GPS tagging of videos, personalization and access to community features like rating and commenting on videos, all available for the first time in one place on mobile. Designed to work seamlessly with Helio Ocean, the YouTube application is another way Helio gives its members untethered access to their content and their friends.
"Accessing YouTube while on the go has been limited to browsing and viewing, without the rating, sharing and personalization features that have made YouTube a runaway hit on the Web," said Sky Dayton, CEO of Helio. "Helio is taking mobile YouTube beyond anything else on the market, letting members view tens of millions of videos but also giving them true community interaction comparable to the Web and even beyond the Web."
"Helio has taken the mobile YouTube experience to the next level," said Chad Hurley, CEO and co-founder, YouTube. "This innovative application offers people even more customization and provides them with instant access to interact with the YouTube community whenever and wherever they go."
Shoot, Share and Geo-Tag Videos
Helio members can browse and upload previously saved videos or record videos in the application and upload them directly to YouTube, sharing experiences in near real-time with friends, family and the YouTube community. Uploaded videos can be given a title, description, tags, category and be set to public or private. Only Helio allows members to also geo-tag video uploads from their mobile device. Using Ocean's built-in GPS capabilities, members can send GPS coordinates with their video to track where they were when everything went down.
"This is the closest thing to the YouTube Web experience available on mobile today," said Rob Gelick, VP of Media and Community Services at Helio. "With the ability to do things like GPS tagging and posting video responses right from a device wherever you happen to be, it brings new possibilities to the YouTube world."
Key Features
YouTube mobile on Helio includes:
- Browse: view tens of millions of videos
- Rate: let everyone know which videos you like best
- Comment: add your own two cents by posting text comments for everyone to read
- Share: send favorite videos to friends using address book integration
- Save: save favorite videos to My Favorites and My Playlists
- Subscribe: subscribe to a channel to check out more from that user
Record and Upload: capture a video on Ocean and instantly upload it to a personal channel
One of the most powerful features on the Web version of YouTube is the ability to watch a video and then post a video response. In another first for mobile, Helio members can now record and upload video responses to clips directly from their handset, making the YouTube experience more accessible than ever with watching and responding in real-time possible without ever having to log in from a computer.
Designed to easily browse, search and view millions of YouTube videos, Helio's YouTube application also offers a simply organized interface where members can access their own video feeds including My Subscriptions, My Favorites, My Playlists, My Videos and Received Videos. Members can also check out YouTube videos in traditional categories like Most Viewed, Most Recent, Top Rated and Recently Featured.
About Helio
Helio is a joint venture between SK Telecom, one of the world's most advanced wireless carriers, and Earthlink, the next generation Internet service provider. With advanced mobile services, exclusive, high-end, beautiful devices and smart pricing on a nationwide high-speed 3G network, Helio is built for consumers who have mobile at the center of their lives. www.helio.com or www.helio.com/media for details and images.
About YouTube
YouTube is the world's largest online video community allowing millions of people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube is based in San Bruno, CA and is a subsidiary of Google, Inc.
LOS ANGELES, CA — December 12, 2007 — Today, Helio announced the most comprehensive YouTubeTM experience currently offered on mobile.
On most mobile services, YouTube has been limited to a passive viewing experience without access to popular community and personalization features which have made YouTube such a huge success on the Web. Current YouTube offerings designed for mobile don't let users "log in" and as a result, core YouTube features like rating and access to personal videos have only been available through the PC.
Those limitations are a thing of the past with the launch of Helio's exclusive YouTube application. Available for Helio Ocean users at no additional charge and running over a nationwide high-speed 3G network, the custom application is complete with integrated video capture and upload for near real-time sharing of experiences, GPS tagging of videos, personalization and access to community features like rating and commenting on videos, all available for the first time in one place on mobile. Designed to work seamlessly with Helio Ocean, the YouTube application is another way Helio gives its members untethered access to their content and their friends.
"Accessing YouTube while on the go has been limited to browsing and viewing, without the rating, sharing and personalization features that have made YouTube a runaway hit on the Web," said Sky Dayton, CEO of Helio. "Helio is taking mobile YouTube beyond anything else on the market, letting members view tens of millions of videos but also giving them true community interaction comparable to the Web and even beyond the Web."
"Helio has taken the mobile YouTube experience to the next level," said Chad Hurley, CEO and co-founder, YouTube. "This innovative application offers people even more customization and provides them with instant access to interact with the YouTube community whenever and wherever they go."
Shoot, Share and Geo-Tag Videos
Helio members can browse and upload previously saved videos or record videos in the application and upload them directly to YouTube, sharing experiences in near real-time with friends, family and the YouTube community. Uploaded videos can be given a title, description, tags, category and be set to public or private. Only Helio allows members to also geo-tag video uploads from their mobile device. Using Ocean's built-in GPS capabilities, members can send GPS coordinates with their video to track where they were when everything went down.
"This is the closest thing to the YouTube Web experience available on mobile today," said Rob Gelick, VP of Media and Community Services at Helio. "With the ability to do things like GPS tagging and posting video responses right from a device wherever you happen to be, it brings new possibilities to the YouTube world."
Key Features
YouTube mobile on Helio includes:
- Browse: view tens of millions of videos
- Rate: let everyone know which videos you like best
- Comment: add your own two cents by posting text comments for everyone to read
- Share: send favorite videos to friends using address book integration
- Save: save favorite videos to My Favorites and My Playlists
- Subscribe: subscribe to a channel to check out more from that user
Record and Upload: capture a video on Ocean and instantly upload it to a personal channel
One of the most powerful features on the Web version of YouTube is the ability to watch a video and then post a video response. In another first for mobile, Helio members can now record and upload video responses to clips directly from their handset, making the YouTube experience more accessible than ever with watching and responding in real-time possible without ever having to log in from a computer.
Designed to easily browse, search and view millions of YouTube videos, Helio's YouTube application also offers a simply organized interface where members can access their own video feeds including My Subscriptions, My Favorites, My Playlists, My Videos and Received Videos. Members can also check out YouTube videos in traditional categories like Most Viewed, Most Recent, Top Rated and Recently Featured.
About Helio
Helio is a joint venture between SK Telecom, one of the world's most advanced wireless carriers, and Earthlink, the next generation Internet service provider. With advanced mobile services, exclusive, high-end, beautiful devices and smart pricing on a nationwide high-speed 3G network, Helio is built for consumers who have mobile at the center of their lives. www.helio.com or www.helio.com/media for details and images.
About YouTube
YouTube is the world's largest online video community allowing millions of people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube is based in San Bruno, CA and is a subsidiary of Google, Inc.
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