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LUXGSM to Launch Ogo in Luxembourg

Luxembourg, Luxembourg and Belmont CA; - IXI Mobile Inc, the maker of the Ogo™ family of devices and services announced today that LUXGSM, exclusive Vodafone partner in Luxembourg, will be launching Ogo in Luxembourg. With over 250 thousand subscribers LUXGSM is the leading mobile phone operator in Luxembourg, and focuses mainly on the youth segment.

“We are excited to include Ogo in our offering ” said Marc Rosenfeld CEO of LUXGSM “Young people in Luxembourg are extremely enthusiastic about taking their buddy list with them wherever they go, and since the majority prefer to IM over any other form of communication, Ogo is the perfect solution for taking their IM mobile”

“We are happy to have LUXGSM as our first partner in the Benelux region” said Amit Haller IXI’s CEO “ Since we are targeting the youth market, it is important to provide an IM experience closest to what they are used to on their PC. Ogo emphasizes all elements that make chatting on a PC so popular - a large screen, full keyboard and the exact set of essential, simple, friendly IM applications users are used to on their PC”

In addition to its unparalleled Instant Messaging experience, Ogo comes with full multimedia support including music, images and video playback, Web Browser and Email support,

Ogo is already available on LUXGSM site http://www.luxgsm.lu.

About LUXGSM
To be more competitive, to control the means of meeting future challenges, to offer
customers the quality of service they have a right to expect from a market leader – this is the three-way philosophy of LUXGSM S.A.
Encouraged by the trust of over 250,000 customers and buoyed by the know-how of 150 collaborators, LUXGSM S.A. is the leading mobile phone operator in Luxembourg.
While the core business of the company is the sale of subscriptions, prepaid cards and mobile phones, it also provides a wide range of services, such as mobile training initiatives and the configuration of telephones to suit users’ needs. And thanks to their partnership with Vodafone LUXGSM is in a position to offer technological cutting edge products and services, along with rates that are particularly attractive for calls abroad.
LUXGSM S.A. has a sales network with a nationwide reach including their own shops and those of their agents. The P&TLuxembourg stores are another reference interface point wth the customer.

About IXI Mobile
Headquartered in Belmont, CA, IXI Mobile, Inc. (OTCBB: IXMO.OB, IXMOW.OB, IXMOU.OB ) offers solutions that bring innovative, bring innovative, voice and data mobile messaging devices and services to the mass market. IXI Mobile’s Ogo devices are designed to improve the mobile user experience and increase mobile voice and data usage. The company provides a turn-key solution to mobile operators and Internet service providers around the world to launch and support Ogo products. For more information on IXI Mobile, please visit www.ixi.com.

About Ogo
The Ogo family of devices delivers popular applications, including email, instant messaging, SMS, RSS, voice and Web browsing on optimized, easy-to-use handheld devices for a complete mobile messaging experience. Ogo’s interface and functionality were designed to enhance Web2.0 usability making it the ideal device for constant connectivity to live communities and user content generated sites. Ogo features “the revolutionary” OgoClip™ concept - a variety of replaceable, tubular components including a 2.0 mega pixel camera, a music streamer, a Blue tooth handset and even a bottle opener providing up-sell options to carriers and affordable add-ons to end- users. Ogo was launched by mobile operators and Internet service providers around the world. More information on Ogo is available at: www.ogo.com.

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