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Samsung Soul U900 hands on video

Samsung named ‘Soul’’ to honor the completion of its exclusive ‘Ultra Edition’ series of handsets which offer this perfect balance of design and features.

Soul, an abbreviation of “The Spirit Of Ultra", will appeal to style-conscious users who are not willing to compromise between design and technology and search out the best of the best for inspiration and stimulation to enrich their lives.

Soul will be supported by a major global advertising campaign and will be available in European countries from April.

“We believe that Soul is the answer for today’s style-conscious consumers, excited by outstanding quality design and performance,” said Geesung Choi, President of Samsung’s Telecommunication Business.

“Soul is set to continue the success of past Ultra Edition handsets, such as D900 and U600, and will further enhance Samsung’s leadership in the premium phone category.”


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