The Demo Site

Sleek Handset from LG Electronics 'Ignites the Night'

WARREN, N.J., /PRNewswire-FirstCall/ -- Virgin Mobile USA, a
top provider of feature-rich wireless plans without annual contracts, is
fired up about the introduction of its newest handset, and second with LG
Electronics, named "Flare." Flare's "illuminating" external LCD-screen
lights up for incoming calls and then fades to black, complementing its
sophisticated black exterior accented by metallic trim.

Priced at $29.99, Flare is appearing at retail locations this month,
and is available for purchase on the Virgin Mobile USA Web site
(http://www.virginmobileusa.com). Loaded with Bluetooth(R) wireless technology and
equipped with an array of features consumers love, including full texting
capabilities, Flare truly shines at this affordable price.

Flare is the first handset in the Virgin Mobile USA line-up, other than
a few select special editions, to offer Spanish-speaking customers
in-language options right at their fingertips, through a preloaded newly
enhanced Spanish user interface and menu. Like other Virgin Mobile USA
phones, Flare allows customers to choose ringback tones, download fun
diversions from VirginXL, and check account balances.

"Our customers appreciate stylish, sleek and functional handsets as
well as choice and flexibility," explained Bob Stohrer, chief marketing
officer at Virgin Mobile USA. "LG has a great reputation for innovation in
the wireless marketplace and has worked with us to understand our market.
Flare is an attractive handset with the added features of an external ID
and the convenience of Bluetooth(R) wireless technology. All of these
elements make this a compelling and affordable offer. We're excited to
introduce Flare as the newest member of our dynamic lineup of stylish
handsets."

"Virgin Mobile USA knows its customers want phone options that offer
great features and a great look, without costing a fortune," said Ehtisham
Rabbani, vice president, product strategy and marketing for LG Electronics
MobileComm, USA, Inc. "All of us at LG are excited by this second
collaboration with Virgin Mobile USA, and look forward to bringing more
stylish, dependable handsets to its lineup."


Exploding with Extras
Flare's slim clamshell design offers many other must-have extras like:
-- Bright internal and external displays including illuminating external
caller ID
-- Real music ringtones and ringback tones
-- Voice-activated dialing
-- Mobile Web with dedicated key
-- Downloadable games
-- Preloaded demos of PAC-MAN & Ms. PAC-MAN and more
-- Built-in one-touch speakerphone
-- Internal antenna

When it comes to personal contacts, Flare has major storing capacity,
with the ability to hold up to 500 separate contact entries - with up to
five phone numbers, three email addresses and one Web site for each name.
The Flare is also light and compact, weighing in at just 2.72-ounces, and
measuring 3.54" x 1.85" x 0.78". Its battery allows for up to 210 minutes
of talk time and a week of standby time, approximately 168 hours.

About Virgin Mobile USA, Inc.

Virgin Mobile USA (NYSE: VM) offers more than five million customers
control, flexibility and choice through monthly plans without annual
contracts, with national coverage powered by the nationwide Sprint PCS
network. Virgin Mobile USA's full slate of smart, stylish and affordable
handsets, including the Wild Card, Super Slice and Flare, are available at
top retailers in approximately 40,000 locations nationwide and online at
http://www.virginmobileusa.com/, with Top-Up cards available at more than
140,000 locations. J.D. Power and Associates ranked Virgin Mobile USA
highest in customer satisfaction among wireless prepaid services in both
2006 and 2007, and its customers report a 90% satisfaction rate.

Virgin Mobile USA contributes a portion of profits from downloadable
content to The RE*Generation, its pro-social initiative to help homeless
youth, and provides postage-paid return envelopes in every new package for
customers to recycle old phones.

About LG Electronics U.S.A., Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology
innovator in consumer electronics, home appliances and mobile
communications, employing more than 82,000 people working in over 110
operations including 81 subsidiaries around the world. With 2007 global
sales of USD 44 billion, LG is comprised of four business units - Mobile
Communications, Digital Appliance, Digital Display and Digital Media. LG is
the world's leading producer of mobile handsets, flat panel TVs, air
conditioners, front-loading washing machines, optical storage products, DVD
players and home theater systems. For more information, please visit
http://www.lge.com.

About LG Electronics Mobile Communications Company

LG Electronics Mobile Communications Company is the world's leading
provider of UMTS (WCDMA), CDMA and GSM handsets, which have been designed
to improve the value of customer life. With a total range of wired and
wireless solutions, the company is rapidly establishing a global presence
and growing its international market share in 3G handsets. For more
information please visit http://www.lgusa.com.