Shanghai Unicom Enhances Its Mobile Data Commercial Service With Motorola SDP
BEIJING, /PRNewswire-FirstCall/ -- Motorola, Inc. (NYSE: MOT) announced
the signing of a commercial contract with Shanghai Branch
Company of China Unicom Co., Ltd. (Shanghai Unicom), for building the first
comprehensive Value-Added Service Platform (VASP) for Shanghai Unicom using
Motorola's GAMA (Global Applications Management Architecture) Service
Delivery Platform (SDP). This cooperation, which marks Motorola's entrance
into the region's service provider data applications management market,
aims to strengthen the telecommunications service provider's service
creation, delivery and management capabilities for mobile data
applications.
GAMA is a major element of Motorola's comprehensive set of offerings
for the service delivery solutions space. With Motorola's GAMA service
enabling solution, Shanghai Unicom's VASP will simplify the current
integration and future delivery of data applications through combination
services, automated governance, value chain management and consistent user
identity. End-user experience will be enhanced through single sign-on
across all data services, and with the fast roll out of a wide range of
value-added services and applications by leveraging existing service
capabilities (messaging, location, browsing and push services, etc.).
As part of the contract, Motorola will provide servers, network
equipment and GAMA software customized for Shanghai Unicom. Motorola Global
Services professionals will support the modification of its legacy systems
such as content downloading system, WAP and LBS (Location Based Service)
platforms and the integration of VASP with Shanghai Unicom's existing
network environment and its BSS (Business Support Systems).
"As a comprehensive services delivery and management platform, GAMA
allows Shanghai Unicom to launch new services over their existing devices
and network which can then be easily adapted for future upgrades," said
T.K. Ng, general manager of Motorola Global Services, Motorola China Home &
Networks Mobility, "We are honored to provide GAMA to Shanghai Unicom. This
contract reinforces Motorola's leading position in China market."
"Shanghai Unicom is committed to providing innovative and personalized
end-user multimedia services to our customers and ensuring the use of
cutting- edge technology and service delivery solutions," said Mr. Zhao Le,
general manager of Shanghai Unicom, "We are pleased to have a strong
solution provider like Motorola behind us as we roll out new applications
for our customers. With Motorola's support, we are confident that we will
meet our customers' expectations."
Motorola's GAMA is an end-to-end solution designed to deliver
consistent service delivery and management environment simplifying
deployment, minimizing customer's integration requirements, and maximizing
the value of customer's assets. It enables service providers such as
Shanghai Unicom to deliver compelling value-added services and personalized
content to subscribers with great agility and flexibility. Motorola GAMA is
part of Motorola's Service Delivery Platform solutions for service
providers. For more information please visit: http://www.motorola.com/sdp
About Motorola
Motorola is known around the world for innovation in communications.
The company develops technologies, products and services that make mobile
experiences possible. Our portfolio includes communications infrastructure,
enterprise mobility solutions, digital set-tops, cable modems, mobile
devices and Bluetooth accessories. Motorola is committed to delivering next
generation communication solutions to people, businesses and governments. A
Fortune 100 company with global presence and impact, Motorola had sales of
US $36.6 billion in 2007. For more information about our company, our
people and our innovations, please visit: http://www.motorola.com
About Shanghai Unicom
Shanghai Branch Company of China Unicom Co., Ltd. (abbreviated as
Shanghai Unicom) is the subsidiary entity of China Unicom Co., Ltd. in
Shanghai Municipality. At present, Shanghai Unicom has established GSM,
CDMA mobile telecom network and data telecom network, long-distance
telephone network and internet network. Besides above basic voice business,
Shanghai Unicom has also provided a series of mobile and data value-adding
services. For more information, please visit: http://www.sh.chinaunicom.com
the signing of a commercial contract with Shanghai Branch
Company of China Unicom Co., Ltd. (Shanghai Unicom), for building the first
comprehensive Value-Added Service Platform (VASP) for Shanghai Unicom using
Motorola's GAMA (Global Applications Management Architecture) Service
Delivery Platform (SDP). This cooperation, which marks Motorola's entrance
into the region's service provider data applications management market,
aims to strengthen the telecommunications service provider's service
creation, delivery and management capabilities for mobile data
applications.
GAMA is a major element of Motorola's comprehensive set of offerings
for the service delivery solutions space. With Motorola's GAMA service
enabling solution, Shanghai Unicom's VASP will simplify the current
integration and future delivery of data applications through combination
services, automated governance, value chain management and consistent user
identity. End-user experience will be enhanced through single sign-on
across all data services, and with the fast roll out of a wide range of
value-added services and applications by leveraging existing service
capabilities (messaging, location, browsing and push services, etc.).
As part of the contract, Motorola will provide servers, network
equipment and GAMA software customized for Shanghai Unicom. Motorola Global
Services professionals will support the modification of its legacy systems
such as content downloading system, WAP and LBS (Location Based Service)
platforms and the integration of VASP with Shanghai Unicom's existing
network environment and its BSS (Business Support Systems).
"As a comprehensive services delivery and management platform, GAMA
allows Shanghai Unicom to launch new services over their existing devices
and network which can then be easily adapted for future upgrades," said
T.K. Ng, general manager of Motorola Global Services, Motorola China Home &
Networks Mobility, "We are honored to provide GAMA to Shanghai Unicom. This
contract reinforces Motorola's leading position in China market."
"Shanghai Unicom is committed to providing innovative and personalized
end-user multimedia services to our customers and ensuring the use of
cutting- edge technology and service delivery solutions," said Mr. Zhao Le,
general manager of Shanghai Unicom, "We are pleased to have a strong
solution provider like Motorola behind us as we roll out new applications
for our customers. With Motorola's support, we are confident that we will
meet our customers' expectations."
Motorola's GAMA is an end-to-end solution designed to deliver
consistent service delivery and management environment simplifying
deployment, minimizing customer's integration requirements, and maximizing
the value of customer's assets. It enables service providers such as
Shanghai Unicom to deliver compelling value-added services and personalized
content to subscribers with great agility and flexibility. Motorola GAMA is
part of Motorola's Service Delivery Platform solutions for service
providers. For more information please visit: http://www.motorola.com/sdp
About Motorola
Motorola is known around the world for innovation in communications.
The company develops technologies, products and services that make mobile
experiences possible. Our portfolio includes communications infrastructure,
enterprise mobility solutions, digital set-tops, cable modems, mobile
devices and Bluetooth accessories. Motorola is committed to delivering next
generation communication solutions to people, businesses and governments. A
Fortune 100 company with global presence and impact, Motorola had sales of
US $36.6 billion in 2007. For more information about our company, our
people and our innovations, please visit: http://www.motorola.com
About Shanghai Unicom
Shanghai Branch Company of China Unicom Co., Ltd. (abbreviated as
Shanghai Unicom) is the subsidiary entity of China Unicom Co., Ltd. in
Shanghai Municipality. At present, Shanghai Unicom has established GSM,
CDMA mobile telecom network and data telecom network, long-distance
telephone network and internet network. Besides above basic voice business,
Shanghai Unicom has also provided a series of mobile and data value-adding
services. For more information, please visit: http://www.sh.chinaunicom.com
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