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Mio Technology ‘Moovs’ You with the Launch of New GPS Line


~ Mio Introduces GPS Devices with New Software Interface ~

Fremont, CA - Mio Technology, leading worldwide supplier devices, announced product family – four new personal devices combine Mio’s hardware expertise with a fresh user interface. This is first set of Technology products to incorporate software developed internally, using design content proficiencies from the recently-acquired Navman. Mio Moov 200, 210, 300 310 emphasize straightforward navigation and provide an excellent value that makes quality GPS attainable for many consumers.

“Our goal is to bring GPS navigation to everyone,” said Kiyoshi Hamai, North American sales director, Mio Technology Ltd. “By combining world class hardware with a newly-designed interface we are able to deliver a fantastic navigation experience at a fantastic price. Knowing where you’re going is no longer a luxury.”

It’s a Widescreen World
Mio Moov 300 and 310 both feature a 4.3-inch widescreen window to the world of navigation, which allows for more on-screen information. The devices also incorporate text-to-speech functionality to call out actual street names when making turns, to help drivers keep their eyes on the road. These features, paired with a redesigned interface and more than 3.5 million points of interest – including restaurants, hotels and gas stations – help users find new hot spots in their neighborhoods and beyond, turning everyday driving into a daily adventure.

Mio Moov 310 also comes with a one-year paid Traffic Messaging Channel (TMC) subscription. Powered by ClearChannel’s network of affiliates, TMC provides real-time updates on accidents, detours and construction that could delay or prevent drivers from reaching their destination. TMC updates are automatically displayed by the Moov 310, along with suggestions for routes around the obstruction.

Hip to be Square
Mio Moov 200 and 210 sport a 3.5-inch, square-shaped display with a bright, anti-glare screen for easy viewing in any environment. The devices take the hassle out of driving with text-to-speech voice guidance to let drivers focus on the road, not on the GPS screen. Mio also incorporated more than 3.5 million points of interest into Moov 200 and 210 to ensure that everything from the gas station on the corner to the local Italian restaurant is within reach. Mio also tackles one of the biggest challenges facing drivers today – traffic. Mio Moov 210 includes 12 months of free TMC real-time traffic updates, making it easier for users to route around trouble areas. All of these features for less than $200; being square never sounded so good.

Sync Up – Faster!
Mio Moov product line features new SiRFInstantFixII GPS receivers, which deliver faster GPS signal locks so users can begin navigating as soon as they are ready to drive. SiRFInstantFixII can find and lock a GPS signal in as few as five seconds during typical device start-ups, almost half a minute faster than other GPS devices. For users in cities where tall buildings can impede GPS signals – creating “urban canyons” – a fast signal requisition can be the difference between missing a turn and arriving on-time.

Mio Moov Product Specifications
With pre-loaded maps of all 50 U.S. States and Puerto Rico, Mio Moov is ready to operate in minutes with no computer set-up required.



Price and Availability
The MSRP for Mio Moov 200, 210, 300 and 310 are $179.95, $199.95, $229.95 and $249.95 respectively. Mio Moov GPS navigators will be available at Radio Shack, Circuit City and other participating retailers on April 1.

About Mio Technology Corporation
Mio Technology develops and markets products that enable users to take advantage of the latest developments in mobile services. The company was established in May 2002 and now has operations in Taiwan, mainland China, Europe, North America, Australia, Japan and South Korea. Mio Technology has more than 1,200 employees worldwide and sells and markets its products in over 47 countries and territories. The company offers a wide array of mobile navigation products, which today includes car navigation systems, handheld navigation systems, GPS PDA phones and GPS PDAs, all designed to enable people to explore and discover the world around them. Mio Technology is among the world’s top three vendors of mobile devices with integrated GPS. The company is online at http://www.mio.com/.

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