Huawei Implements RBT Platform Modernization Project For Ukrainian National Operator
[Kyiv, Ukraine--08 May 2008] Huawei Technologies Co., Ltd.("Huawei"), a leader in providing next generation telecommunications network solutions for operators around the world, has announced that it will replace the present Ring Back Tone (RBT) platform used by mobile services operator, "life:)", in the Ukraine with its new proprietary Caller Ring Back Tone (CRBT) platform.
Huawei's RBT system, which was selected to meet the growing GSM subscribers and traffic growth on the operator's network, will be the second CRBT solution deployed in Ukraine. In 2007, Huawei carried out a similar project for MTS Company.
"RBT is a major value-added service for us," said Mehmet Gokhan Koc, Head of the VAS Division of "life:)". "Having the right partner that can provide us with modern solutions is very important because it results in an increase of the service's profitability and enhances our competitive advantages in music content sales. Huawei has a wealth of experience in the sphere of RBT and we expect that after the deployment of this new platform our RBT service will experience further growth in the quantity of subscribers."
"Huawei is a world-leader in providing RBT solutions," added Wei Feng, General Director of Ukraine Representative Office, Huawei. "We are committed to providing reliable and modernized RTB solutions to help our customers all over the world."
About "life:)"
"life:)" is the third biggest national mobile services operator of Ukraine, serving 8.8 million subscribers (at the end of 2007). "life:)" network covers the territory where 91% of population lives. "life:)" provides roaming opportunities in 193 countries via more than 500 roaming partners. The operator was the first in the market to introduce EDGE technology and today "life:)" offers large EDGE coverage – 44% of the current network's sites support EDGE. "life:)" offers high quality mobile services for all segments of the Ukrainian society. More than 470 "life:)" customer care centers and exclusive sales points operate in 165 cities of the country. In addition to that, "life:)" subscribers can order "life:)" services through 34 600 non-exclusive shops.
Huawei's RBT system, which was selected to meet the growing GSM subscribers and traffic growth on the operator's network, will be the second CRBT solution deployed in Ukraine. In 2007, Huawei carried out a similar project for MTS Company.
"RBT is a major value-added service for us," said Mehmet Gokhan Koc, Head of the VAS Division of "life:)". "Having the right partner that can provide us with modern solutions is very important because it results in an increase of the service's profitability and enhances our competitive advantages in music content sales. Huawei has a wealth of experience in the sphere of RBT and we expect that after the deployment of this new platform our RBT service will experience further growth in the quantity of subscribers."
"Huawei is a world-leader in providing RBT solutions," added Wei Feng, General Director of Ukraine Representative Office, Huawei. "We are committed to providing reliable and modernized RTB solutions to help our customers all over the world."
About "life:)"
"life:)" is the third biggest national mobile services operator of Ukraine, serving 8.8 million subscribers (at the end of 2007). "life:)" network covers the territory where 91% of population lives. "life:)" provides roaming opportunities in 193 countries via more than 500 roaming partners. The operator was the first in the market to introduce EDGE technology and today "life:)" offers large EDGE coverage – 44% of the current network's sites support EDGE. "life:)" offers high quality mobile services for all segments of the Ukrainian society. More than 470 "life:)" customer care centers and exclusive sales points operate in 165 cities of the country. In addition to that, "life:)" subscribers can order "life:)" services through 34 600 non-exclusive shops.
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