Header Ads

Nokia’s aid to Sichuan earthquake exceeds RMB 53 million

Nokia today pledged to donate a total of over RMB 53 million to earthquake relief, of which approximately RMB 18 million will be used to address the immediate and acute needs of those most affected. The additional RMB 35 million will be used to start the rebuilding efforts, and other longer term needs in the affected areas.

The devastation caused by the earthquake in Sichuan, China on May 12 was catastrophic. Within 24 hours of the disaster Nokia made an initial donation of RMB 3 million for use in search and rescue missions. The company also donated 5,000 phones with prepaid SIM cards in partnership with Sichuan Mobile. In addition, Nokia sent its Care Vans into the affected regions to supply power and telecommunications to survivors and rescue teams, as well as transport a 25-strong medical team. We also helped in setting up an emergency medical hotline. Nokia volunteer teams gave blood, delivered tents, food, water and medical supplies.

Longer term efforts will primarily focus in areas such as the offer of psychological/counseling services to school children, helping schools to strengthen knowledge about earthquake (include providing teachers proper training), providing planning advice to schools on how to do the reconstruction, funding the building of new Hope schools, skills development for employability re-building livelihoods, expanding the Nokia Heart-to-Heart, Hand to Hand program to ensure more resources into Sichuan, and extending our “Touch an orphan’s Life” program to selected disaster areas.“This disaster has changed the lives of many Chinese people and sadly ended many others. I am proud and humbled by the tremendous and spontaneous efforts and sacrifices our staff in China have made, as well as by the financial donations that have been made by our staff, not only in China, but in several other countries, such as Finland, USA, Canada and Denmark, and we are matching employee donations” Said David Tang, Vice President, Nokia Greater China.

Nokia’s approach to dealing with disaster relief projects is to focus first on immediate disaster relief, and in the longer term to focus on collaborating with local and state governments, civil societies and NGOs to rebuild families, to offer development assistance to affected children, and to help support rebuilding efforts. This approach has been the same in a number of tragic natural disasters over the last few years, including the Thailand tsunami, the hurricane Katrina in the United States and now the tragic Sichuan earthquake.

In 2007, Nokia initiated the over RMB 60 million “Heart to Heart, Hand to Hand” childhood development program in China. This long term program will continue and will now put extra emphasis on the Sichuan province.

No comments:

Powered by Blogger.