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Telenor Pakistan & Opera Software connect users to the Web in Pakistan

Opera Mini brings fast, full Web to Telenor Pakistan customer base anywhere, any time

Oslo, Norway and Islamabad, Pakistan — May 13, 2008
Riding on the tremendous growth of telecom sector in Pakistan, Telenor Pakistan and Opera Software have partnered to provide users with a uniquely powerful and efficient Internet experience. Starting immediately, Telenor Pakistan customers can surf the Web with the revolutionary Opera Mini browser.

Opera Mini utilizes Opera’s compression technology to pre-process and compress Web pages by up to 90% before sending them to mobile phones, keeping download costs under control. Opera Mini has a loyal fan base of more than 44 million cumulative users. Its ability to download pages at lightning speeds, coupled with fun features such as Opera Zoom, positions it as the world’s most popular mobile Web browser.

he telecom sector in Pakistan has grown exponentially and mobile operators are among the major architects of this phenomenon. Based on Pakistan Telecommunications Authority (PTA) stats for March 2008, the total number of mobile subscribers stands at 82.5 million with a countrywide tele-density of 52.16%. The average growth rate in Q1, 2008 was an attractive 1.88 million new subscribers each month.

Driven by low tariffs, wide coverage, and good quality, the Pakistan mobile market is now focused on sustaining the rapid mobile boom by providing Value Added Services to subscribers. Telenor Pakistan has taken the lead by offering host of data services through Pakistan’s largest EDGE/GPRS data network. It offers services like Mobile TV, Ask Telenor, Teledoctor, local and international MMS, PicShare and wireless laptop connectivity, providing greater benefit to the end user.


“By adding Opera Mini to our portfolio of features, we are addressing consumer needs for value added services and empowering our users with the ability to access all their favorite Websites anywhere, anytime,” said Lars Christian Iuel, Chief Marketing Officer Telenor Pakistan. “Opera Mini brings the desktop-like experience and service quality which will ultimately provide increased flexibility and satisfaction to the consumer. The co-branded Opera Mini version tailored for Telenor Pakistan further injects brand recognition.”

“Telecom sector in Pakistan is growing at an outstanding pace,” said Jon von Tetzchner, CEO, Opera Software. “Opera and Telenor Pakistan are joining forces to connect the unconnected and get users closer to the content they want. The availability of Opera Mini will satisfy consumer’s needs for easy access, availability, reliability and abundant content — all at affordable costs.”

1 comment:

  1. Telenor is greatly focousing on VAS...effective policy

    ReplyDelete

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