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AT&T Recognized by Frost & Sullivan with 2008 North America Customer Value Award for Full-Service Business Customer Portal

AT&T BusinessDirect Honored for Depth and Quality of Data, Ease of Use and Innovative Features

AT&T Inc. (NYSE:T) announced that the global growth consulting company Frost & Sullivan has presented AT&T with the 2008 North America Customer Value Award in the area of Full-Service Business Customer Portal for AT&T BusinessDirect®.

"After evaluating seven communications service providers, we determined that AT&T has best demonstrated the ability to serve its customer base with more innovative e-servicing strategies than competing vendors," said Lynda Stadtmueller, Senior Research Analyst Business Communications Services, Frost & Sullivan. "The AT&T customer portal offers enterprise customers a comprehensive solution including one-stop access to an integrated portfolio of ordering, billing, trouble-ticketing, network performance and collaboration tools."

John Cushman, vice president of e-Sales and Services for AT&T, said: "Enabling our customers to better manage their global networks across the full range of wireline and wireless business services through AT&T BusinessDirect is a priority for us. We're pleased to see Frost & Sullivan's acknowledgement of our leadership in online customer service."

The AT&T BusinessDirect portal combines service management and support-reporting tools into a single, secure extranet site that provides users with increased visibility and cost control over their network performance and investments. Each month, hundreds of thousands of AT&T business customers conduct more than 3 million transactions — including ordering services, maintenance requests and billing inquiries — using the AT&T BusinessDirect portal.

The Frost & Sullivan 2008 Customer Value Award in the area of Full-Service Business Customer Portal is presented to the company that has best demonstrated the ability to serve its customer base with more innovative e-servicing strategies than competing vendors. This award recognizes AT&T's successful delivery of an integrated suite of electronic self-service tools and the degree to which those strategies have met customers' stated needs and requirements.

In order to select the award recipient, analysts quantified several factors for each market participant according to predetermined criteria. Enterprise portals for seven leading North American communications service providers were demonstrated, and interviews were conducted with key architects of the portals. In addition, interviews were conducted with all customers whose names were provided by the communications service providers.

For more information on AT&T BusinessDirect, go to www.business.att.com.

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