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Alltel Wireless lets customers move to their own beat with the LG Rhythm

LITTLE ROCK, Ark. and SAN DIEGO - Alltel Wireless, America’s largest network, and LG Electronics MobileComm U.S.A., Inc. (LG Mobile Phones) announced that the LG Rhythm is available in Alltel retail stores and online at shopalltel.com. The LG Rhythm was created with music enthusiasts in mind and is equipped with one of the most advanced music systems available.

Sleek and stylish, the LG Rhythm offers customers a premium music player with Digital Signal Processing as well as a graphic equalizer professionally tuned by Mr. Mark Levinson. The phone also includes an FM transmitter that easily streams songs to a car stereo or other receiver from up to 10 feet away. The LG Rhythm also comes with a 3.5 mm stereo headset with a microphone that allows users to easily toggle between music and incoming calls.

“We recognize our customers are seeking a multifunctional handset that is both fun to use and enhances their mobile lifestyle,” said Brian Ullem, vice president of device strategy for Alltel Wireless. “With the introduction of the LG Rhythm, Alltel remains dedicated to providing customers with entertainment-focused handsets and a world class wireless experience.”

“The LG Rhythm is a great option for consumers who are looking for a multi-faceted music phone with premium sound,” said Ehtisham Rabbani, vice president of product strategy & marketing for LG Mobile Phones. “There is no question that consumers crave more out of their mobile devices and LG continues to bring the features and functions that truly enhance their mobile lives.”

Possessing the functionality of a wireless phone with the entertainment options of an MP3 player, the LG Rhythm is an ideal handset for both work and play. With 120 MB of internal memory, users can store their favorite songs or video files and conveniently access the files using a designated music hot key and 1-inch circular touchscreen. Other features include a 2-inch main LCD display screen, a 1.3 megapixel camera with zoom and camcorder, Bluetooth 2.0 capabilities, background music mode and a microSD external memory port supporting up to 16 GB.

Alltel Wireless is offering the LG Rhythm in black or white for $119.99 after $50 mail-in-rebate and a two-year service agreement. Beginning today, the LG Rhythm is available in Alltel retail stores and online at shopalltel.com.

Alltel Wireless continues to provide choice and flexibility to the customer’s wireless experience with its exclusive “My Circle” feature, giving customers unlimited calling to and from any five, 10 or 20 numbers on any network for free. Alltel Wireless was also the first to offer Anytime Plan Changes, giving customers the flexibility to change their calling plans at any time, without extending their current contract.

To access the multimedia content associated with this release, please visit thenewsmarket.com/alltel. Registered members will find broadcast quality video for their purposes, free of charge.

Alltel Wireless is owner and operator of the nation’s largest wireless network and has more than 13 million customers.

About LG Electronics Inc.
LG Electronics Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in 114 operations including 82 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG comprises four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world’s leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit www.lge.com.

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