HTC and IDEA Cellular Forge Alliance to Launch
GenNext Telephony Experience in India
•The HTC Touch Pro™ (T7276) – A powerful communication device offering one-handed operation of simple tasks and full key-board input
•The HTC Touch Viva™ (T2223) – The joy of smart technology, featuring the vibrant and intuitive TouchFLO™ technology
Mumbai (INDIA), November 18, 2008 – HTC Corp. (TAIEX: 2498; "HTC"), a global leader in mobile phone innovation and design and IDEA Cellular, a leading telecom service provider in India, today announced the Indian availability of the HTC Touch Pro (T7276) and the HTC Touch Viva (T2223). Combining cutting-edge innovation, design and entertainment capabilities, the HTC Touch Pro and Touch Viva provide customers with two strong choices that can meet their different needs.
“HTC Touch Pro and Touch Viva perfectly embody our commitment to build a family of touch phones that are powerful, stylish and offer something for everyone,” said Mr. Jack Tong, Vice President, HTC Asia. We are proud to be working together with a mobile leader like Idea Cellular who shares a similar vision for bringing mobile solutions to India.”
“Innovation and customer delight have been at the forefront of IDEA Cellular’s service delivery to its customers, and this alliance with HTC – a global leader, is a reaffirmation of this commitment to our customers, “said Mr. Pradeep Shrivastava, Chief Marketing Officer, IDEA Cellular Limited. ”Together with HTC, we are pleased to be bringing our customers a complete suite of IDEA communications, browsing, content and Internet services across our network.
“HTC Touch Pro and the Touch Viva are significant touch-based milestones for Windows Mobile”, I am delighted that Indian consumers will be offered these revolutionary devices that are based on the Windows Mobile 6.1 platform, “said Mr. Sumeet Gugnani, Director Mobile Communications Business, Microsoft India. “HTC’s cutting edge technology combined with the advanced network of Idea Cellular will now enable users to access stylish, yet simple touch devices powered by Windows Mobile.
HTC Touch Pro
The HTC Touch Pro offers an elegant and sophisticated touch screen experience for intuitive navigation and a full-featured QWERTY keyboard for text entry. HTC has taken a great leap forward in touch innovation with TouchFLOTM 3D, its 3D optimized touch experience that provides a stunningly intuitive way to zip through common tasks like making calls, writing text messages or emails, listening to music or checking weather. The Touch Pro also introduces a new, five-row QWERTY keyboard layout that makes typing-intensive tasks like composing email or working on Microsoft Office® documents quick and easy. A built-in TV-out functionality has also been incorporated, enabling perfect PowerPoint® presentations from the Touch Pro.
HTC Touch Viva
The HTC Touch Viva comprises the best elements of the touch screen experience in a device that's designed to put this latest, intuitive mobile phone technology in the hands of everyone with a passion for communication. In addition to its compact design with a sharp 2.8 screen, the Touch Viva also includes touch screen for navigation through contacts, media and web pages with HTC’s touch optimized TouchFLO™ user interface. Users can flip through their album artwork, pictures and videos as if they were picture cards in the palm of their hands.
With over a decade’s experience in designing and building innovative smartphones and PDAs, HTC in India offers a wide range of PDAs and smartphones. Currently HTC’s portfolio includes 12 devices on the GSM platform and 3 devices on the CDMA platform.
Availability & Pricing:
The HTC Touch Pro™ (T7276) and HTC Touch Viva™ (T2223) will be available at a Market Operating Price of Rs. 34,900/- and Rs. 16,490/- respectively at all leading HTC Authorized Resellers across the country.
About IDEA Cellular Limited
A leading GSM mobile services operator, IDEA Cellular has licenses to operate in all 22 service areas of India with commercial operations in 13 service areas. With a customer base of over 31 million, IDEA Cellular runs operations in the states of Delhi, Himachal Pradesh, Rajasthan, Haryana, Uttar Pradesh & Uttarakhand, UP East, Madhya Pradesh & Chhattisgarh, Gujarat, Maharashtra & Goa, Mumbai, Andhra Pradesh, Kerala, Bihar & Jharkhand; holds spectrum for Orissa, Tamil Nadu (including Chennai), and Karnataka; and licenses for the remaining 6 service areas. With the planned launch of services in Orissa and Tamil Nadu (including Chennai) before the end of the fiscal year, IDEA’s footprint will soon cover over 90% of India’s telephony potential. IDEA is listed on the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India. More on www.ideacellular.com
IDEA Cellular is part of the Aditya Birla Group, India’s first truly multinational corporation. The group operates in 25 countries, and is anchored by over 100,000 employees globally.
•The HTC Touch Pro™ (T7276) – A powerful communication device offering one-handed operation of simple tasks and full key-board input
•The HTC Touch Viva™ (T2223) – The joy of smart technology, featuring the vibrant and intuitive TouchFLO™ technology
Mumbai (INDIA), November 18, 2008 – HTC Corp. (TAIEX: 2498; "HTC"), a global leader in mobile phone innovation and design and IDEA Cellular, a leading telecom service provider in India, today announced the Indian availability of the HTC Touch Pro (T7276) and the HTC Touch Viva (T2223). Combining cutting-edge innovation, design and entertainment capabilities, the HTC Touch Pro and Touch Viva provide customers with two strong choices that can meet their different needs.
“HTC Touch Pro and Touch Viva perfectly embody our commitment to build a family of touch phones that are powerful, stylish and offer something for everyone,” said Mr. Jack Tong, Vice President, HTC Asia. We are proud to be working together with a mobile leader like Idea Cellular who shares a similar vision for bringing mobile solutions to India.”
“Innovation and customer delight have been at the forefront of IDEA Cellular’s service delivery to its customers, and this alliance with HTC – a global leader, is a reaffirmation of this commitment to our customers, “said Mr. Pradeep Shrivastava, Chief Marketing Officer, IDEA Cellular Limited. ”Together with HTC, we are pleased to be bringing our customers a complete suite of IDEA communications, browsing, content and Internet services across our network.
“HTC Touch Pro and the Touch Viva are significant touch-based milestones for Windows Mobile”, I am delighted that Indian consumers will be offered these revolutionary devices that are based on the Windows Mobile 6.1 platform, “said Mr. Sumeet Gugnani, Director Mobile Communications Business, Microsoft India. “HTC’s cutting edge technology combined with the advanced network of Idea Cellular will now enable users to access stylish, yet simple touch devices powered by Windows Mobile.
HTC Touch Pro
The HTC Touch Pro offers an elegant and sophisticated touch screen experience for intuitive navigation and a full-featured QWERTY keyboard for text entry. HTC has taken a great leap forward in touch innovation with TouchFLOTM 3D, its 3D optimized touch experience that provides a stunningly intuitive way to zip through common tasks like making calls, writing text messages or emails, listening to music or checking weather. The Touch Pro also introduces a new, five-row QWERTY keyboard layout that makes typing-intensive tasks like composing email or working on Microsoft Office® documents quick and easy. A built-in TV-out functionality has also been incorporated, enabling perfect PowerPoint® presentations from the Touch Pro.
HTC Touch Viva
The HTC Touch Viva comprises the best elements of the touch screen experience in a device that's designed to put this latest, intuitive mobile phone technology in the hands of everyone with a passion for communication. In addition to its compact design with a sharp 2.8 screen, the Touch Viva also includes touch screen for navigation through contacts, media and web pages with HTC’s touch optimized TouchFLO™ user interface. Users can flip through their album artwork, pictures and videos as if they were picture cards in the palm of their hands.
With over a decade’s experience in designing and building innovative smartphones and PDAs, HTC in India offers a wide range of PDAs and smartphones. Currently HTC’s portfolio includes 12 devices on the GSM platform and 3 devices on the CDMA platform.
Availability & Pricing:
The HTC Touch Pro™ (T7276) and HTC Touch Viva™ (T2223) will be available at a Market Operating Price of Rs. 34,900/- and Rs. 16,490/- respectively at all leading HTC Authorized Resellers across the country.
About IDEA Cellular Limited
A leading GSM mobile services operator, IDEA Cellular has licenses to operate in all 22 service areas of India with commercial operations in 13 service areas. With a customer base of over 31 million, IDEA Cellular runs operations in the states of Delhi, Himachal Pradesh, Rajasthan, Haryana, Uttar Pradesh & Uttarakhand, UP East, Madhya Pradesh & Chhattisgarh, Gujarat, Maharashtra & Goa, Mumbai, Andhra Pradesh, Kerala, Bihar & Jharkhand; holds spectrum for Orissa, Tamil Nadu (including Chennai), and Karnataka; and licenses for the remaining 6 service areas. With the planned launch of services in Orissa and Tamil Nadu (including Chennai) before the end of the fiscal year, IDEA’s footprint will soon cover over 90% of India’s telephony potential. IDEA is listed on the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India. More on www.ideacellular.com
IDEA Cellular is part of the Aditya Birla Group, India’s first truly multinational corporation. The group operates in 25 countries, and is anchored by over 100,000 employees globally.
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