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Ericsson first to implement mobile broadband into cable-TV network

Maltese company Melita, provider of home entertainment and telecommunications, has become the first in the world to integrate HSPA mobile broadband into its existing cable-TV network, adding mobile broadband to its TV, internet and fixed telephony offerings. Ericsson (NASDAQ:ERIC) was selected as the end-to-end integrator, using its expertise and technology to make this achievement possible.

The Ericsson solution will allow Melita to deploy new services rapidly and cost-effectively, while optimizing its existing infrastructure. The new network will assist Melita to offer its consumers an enhanced end-user experience based on TV, internet, fixed telephony and mobile broadband services.

Under the turnkey agreement, Ericsson has supplied, integrated and deployed an IP-based HSPA radio access, circuit and packet core network, plus a revenue management solution. To ensure cost-effective operations for the new network, the skills of Melita's professionals have been enhanced using Ericsson's Learning Services.

Stephen Wright, Melita's COO, says: "Ericsson's proven technology and service expertise will provide us with a high-performance, quality solution to control operating costs and enable us to bring compelling services to our customers in the Maltese market."

Cesare Avenia, Head of Market Unit South East Europe, says: "Ericsson, with its proven broadband solutions and know-how in next-generation telecommunications networks, is providing Melita with the opportunity to generate greater revenue and expand its offerings with the latest mobile broadband services."

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