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AT&T Opens New Retail Store in Wasilla

New Store Offers Hands-On, Interactive Retail Experience for Customers

AT&T* announced the opening of a new retail store in Wasilla to address growing customer demand for innovative wireless products and services. The store has a hands-on, state-of-the-art layout designed to engage customers and provide a fun and interactive service experience.

"We are focused on revolutionizing our customers' in-store experience, and that begins with an accessible location, convenient layout and a knowledgeable staff," said Patrick Fraser, director of sales for AT&T in Alaska. "Our new Wasilla store features several wireless retail concepts that allow us to showcase AT&T's wide portfolio of advanced voice and data products in a way that redefines a customer's wireless shopping experience."

The 1,990-square-foot store features several new retail concepts, including three interactive touch-screen information stations that will make it easy for customers to view rate plans and coverage maps or browse devices, accessories and ringtones. There is also one interactive customer experience station equipped with laptops and wireless devices to provide consumers with a way to test applications, including e-mail, messaging and video. Customers can learn how to wirelessly print photographs taken on their mobile phones, and they can play with AT&T's wide variety of music services.

Located at 1865 East Parks Highway in Wasilla, the store offers the most sought-after wireless products and services, a full array of music- and video-capable phones and data devices equipped with e-mail and must-have applications.

The store has a staff of nine knowledgeable retail sales consultants who are trained to assist customers — both business and consumer — with purchasing decisions, customer service and technical support. Hours of operation are 9 a.m. — 9 p.m. Monday — Saturday and 10 a.m. — 6 p.m. Sunday.

The new Wasilla store brings the number of AT&T's company-owned retail locations in the state to 18.

For more information about the AT&T products and services, please visit www.att.com.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services, the nation's fastest 3G network and the best wireless coverage worldwide, and the nation's leading high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of their three-screen integration strategy, AT&T operating companies are expanding their TV entertainment offerings. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

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