LG BL40 New Chocolate preview: Having a first bite
Gsmarena have posted a preview of the newLG Chocolate BL40. Here are the phone's features and their final impression.

LG BL40 New Chocolate at a glance:
General: GSM 850/900/1800/1900 MHz, UMTS 1900/2100 MHz, EDGE class 10, HSDPA 7.2 Mbps
Form factor: Touchscreen bar
Dimensions: 128 x 51 x 10.9 mm
Display: Unique 4" TFT capacitive touchscreen with 21:9 aspect ratio and 800 x 345 pixels resolution, multitouch support, scratch resistant glass
Platform: Latest S-Class UI
Memory: 1GB internal memory, microSD card slot
Camera: 5-megapixels auto-focus camera with Schneider-Kreuznach lens, LED flash, geo-tagging, image stabilization, face detection, Smile Shot, Blink detection, Intelligent shot, Beauty and Art shot, VGA video recording at 30 fps
Connectivity: Wi-Fi, Bluetooth 2.1 with A2DP, standard microUSB port, GPS receiver with A-GPS, 3.5mm audio jack
Misc: Accelerometer for screen auto rotate, Proximity sensor for screen auto-turn-off, FM radio with RDS, FM transmitter, DivX/XviD support, Dolby mobile, TV out, multi-touch input, office document viewer
Battery: 1000 mAh battery
The BL40 New Chocolate has a gorgeous display and its user interface is among the best in the "touch feature phone" class. With a more polished and more customizable UI, a nice music player and excellent video playback support, the LG BL40 New Chocolate is much closer to what the LG Arena should have been in the first place. But as we see quite often, manufacturers always leave some room for improvement to help differentiate their future products.
The one-off form factor and the first of its kind 4-inch display will certainly help the LG BL40 New Chocolate stand out among its competitors, there's no doubt about that.
So that's pretty much all there is to note about our pre-release LG BL40 New Chocolate. Fortunately, the official LG promo material promises even more new stuff.
First off, there will be new SatNav software – the Wisepilot for LG, which should solve the lack of adequate navigation in the LG phones. Next is the enhanced 3D gallery that's even fancier than the current one, new UI functionality in landscape mode and even more eye-pleasing effects. Combine that with Wi-Fi, a better web browser and a 5 megapixel snapper and the LG BL40 New Chocolate begins to sound like a top-notch multimedia gadget - and a fashionable one, we might add.
The New Chocolate is an intriguing and aesthetically striking multimedia gadget. The new form factor is certainly going to divide people: you will either love or hate it. However, its odd looks might work against it and the BL40 New Chocolate may never be as popular as say, the LG Arena. But our team here at GSMArena.com loves to see technology evolve and lately LG have been giving us quite a few reasons to celebrate.

LG BL40 New Chocolate at a glance:
General: GSM 850/900/1800/1900 MHz, UMTS 1900/2100 MHz, EDGE class 10, HSDPA 7.2 Mbps
Form factor: Touchscreen bar
Dimensions: 128 x 51 x 10.9 mm
Display: Unique 4" TFT capacitive touchscreen with 21:9 aspect ratio and 800 x 345 pixels resolution, multitouch support, scratch resistant glass
Platform: Latest S-Class UI
Memory: 1GB internal memory, microSD card slot
Camera: 5-megapixels auto-focus camera with Schneider-Kreuznach lens, LED flash, geo-tagging, image stabilization, face detection, Smile Shot, Blink detection, Intelligent shot, Beauty and Art shot, VGA video recording at 30 fps
Connectivity: Wi-Fi, Bluetooth 2.1 with A2DP, standard microUSB port, GPS receiver with A-GPS, 3.5mm audio jack
Misc: Accelerometer for screen auto rotate, Proximity sensor for screen auto-turn-off, FM radio with RDS, FM transmitter, DivX/XviD support, Dolby mobile, TV out, multi-touch input, office document viewer
Battery: 1000 mAh battery
The BL40 New Chocolate has a gorgeous display and its user interface is among the best in the "touch feature phone" class. With a more polished and more customizable UI, a nice music player and excellent video playback support, the LG BL40 New Chocolate is much closer to what the LG Arena should have been in the first place. But as we see quite often, manufacturers always leave some room for improvement to help differentiate their future products.
The one-off form factor and the first of its kind 4-inch display will certainly help the LG BL40 New Chocolate stand out among its competitors, there's no doubt about that.
So that's pretty much all there is to note about our pre-release LG BL40 New Chocolate. Fortunately, the official LG promo material promises even more new stuff.
First off, there will be new SatNav software – the Wisepilot for LG, which should solve the lack of adequate navigation in the LG phones. Next is the enhanced 3D gallery that's even fancier than the current one, new UI functionality in landscape mode and even more eye-pleasing effects. Combine that with Wi-Fi, a better web browser and a 5 megapixel snapper and the LG BL40 New Chocolate begins to sound like a top-notch multimedia gadget - and a fashionable one, we might add.
The New Chocolate is an intriguing and aesthetically striking multimedia gadget. The new form factor is certainly going to divide people: you will either love or hate it. However, its odd looks might work against it and the BL40 New Chocolate may never be as popular as say, the LG Arena. But our team here at GSMArena.com loves to see technology evolve and lately LG have been giving us quite a few reasons to celebrate.
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