Frost & Sullivan Recognizes Samsung Electronics for Consistent Growth in the World LCD TV Market
Extracting Profit from the Supply Chain, Differentiation and Speed to Market.
MOUNTAIN VIEW, Calif., -- Based on its recent analysis of the LCD TV market, Frost & Sullivan recognizes Samsung Electronics with the 2009 Global Frost & Sullivan Award for Market Leadership of the Year, for its intensive efforts in maintaining its growth and leadership position in a mature market dominated by a handful of distinguished market participants.
With an impressive product line built on meeting emerging needs, Samsung Electronics has firmly established its presence globally in the LCD TV market. The Samsung brand is recognized for its best product quality, superior revenue and market share growth, and an innovative line of products that are energy efficient and environmentally friendly.
Samsung Electronics has clearly emerged as the #1 brand leading the global LCD TV industry with a market share of approximate 22.0+ percent in 2008. With an increasing trend in unit shipment and revenues the company's LCD TVs are chosen on account of performance, features, design, superior branding and perceived value.
"Maintaining its position as the market leader in a mature market is a testimonial to Samsung Electronics performance and its value proposition to consumers," says Frost & Sullivan Research Analyst Karthik Kamalakannan. "Samsung LCD TVs are increasingly preferred despite the higher average selling price, thus establishing them as premium products among competition. Already the consumer favorites in 40" and smaller screen sizes, Samsung Electronics' LCD TVs are also steadily gaining market share in the larger screen sizes (46" and 52")."
The Samsung LED TVs are characterized by a dynamic mega contrast ratio of 5,000,000:1 along with a refresh rate of 240Hz (Series 8), characterized by its Auto Motion Plus technology, which are coupled with a razor thin form factor. Further, these TVs are increasingly becoming environment friendly with its low power consumption and being mercury free.
Samsung Electronics' strengths and core competencies are exemplified through its leading business strategies. The company employs a consistent approach emphasizing on key areas of growth, which helps it to remain steadfast despite changing economic and market conditions. One of the main characteristics of being a market leader is the speed to market of its products. Samsung Electronics has excelled in that regard by leveraging its manufacturing superiority and expertise in supply chain process.
Samsung Electronics incorporates the advanced Collaborative Planning Forecasting and Replenishment (CPFR) processes to extract every bit of profit out of the supply chain, saving every possible cost for the company and its retail partners. The company enhances its supply chain strategies by continuously providing feedback from ordering, observing sell through patterns, and weeks of supply based on sell through range in the industry.
Samsung Electronics meets its North American demand through its effective supply chain management, which is its key strength. From its manufacturing to its final assembly at Mexico, the company is able to ship its products in time across to retailers in United States, Canada and Mexico.
"We are honored and pleased that Samsung's accomplishments within LCD TV industry were acknowledged by Frost & Sullivan Award for Market Leadership" said Boo-Keun Yoon, President of Visual Display Division in Samsung Electronics. "At the heart of Samsung Electronics LCD TVs success is not only our relentless pursuit of innovation but also our ability to imbue the product with what consumers really want - an experience that is engaging and emotionally satisfying." concludes Yoon.
Overall, as a key market participant, Samsung Electronics has forged the growth of LCD TV industry, bringing across innovations and technologies and opening new realms of digital viewing experience to consumers. With a consistent record of leading the LCD TV market as a global leader Samsung Electronics has triumphed to lead the industry with new technologies and features enabling use of TVs in innovative ways. The company has led the industry by bringing out interactive television features through IPTV. By teaming with Yahoo, Samsung Electronics' has introduced TV widgets that allow consumers to receive their favorite content by connecting to the Internet
With the global LCD TV market projected at 115+ million units in 2009, and growing at more than 20.0 percent average annual growth rate, Samsung Electronics is well-positioned to further consolidate its market leadership position in the LCD TV market. In recognition of these achievements, Frost & Sullivan is pleased to recognize Samsung Electronics as the worthy recipient of the 2009 Frost & Sullivan Market Leadership Award in the World LCD TV market.
Each year, Frost & Sullivan presents this award to the company that has exhibited market share leadership through the implementation of market strategy. The recipient has displayed excellence in all areas of the market leadership process, including the identification of market challenges, drivers and restraints, as well as strategy development and methods of addressing these market dynamics. Furthermore, the award recipient has continually demonstrated solutions for monitoring market changes and for implementing superior market strategies. By utilizing these strategies for success, the company has established itself as the market share leader in its respective industry.
Frost & Sullivan's Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.
About Samsung Electronics
Samsung Electronics is a world leader in the electronics industry with renowned products including semiconductors, digital displays, mobile devices, home appliances and computing products. The company is a global leader in high-tech electronics manufacturing and digital media. The three pillars of success of Samsung Electronics are product innovation, unique cutting edge design and core manufacturing. Samsung Electronics has focused on these three pillars to increase its market share and create brand awareness in the market.
About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best in class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 35 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.
MOUNTAIN VIEW, Calif., -- Based on its recent analysis of the LCD TV market, Frost & Sullivan recognizes Samsung Electronics with the 2009 Global Frost & Sullivan Award for Market Leadership of the Year, for its intensive efforts in maintaining its growth and leadership position in a mature market dominated by a handful of distinguished market participants.
With an impressive product line built on meeting emerging needs, Samsung Electronics has firmly established its presence globally in the LCD TV market. The Samsung brand is recognized for its best product quality, superior revenue and market share growth, and an innovative line of products that are energy efficient and environmentally friendly.
Samsung Electronics has clearly emerged as the #1 brand leading the global LCD TV industry with a market share of approximate 22.0+ percent in 2008. With an increasing trend in unit shipment and revenues the company's LCD TVs are chosen on account of performance, features, design, superior branding and perceived value.
"Maintaining its position as the market leader in a mature market is a testimonial to Samsung Electronics performance and its value proposition to consumers," says Frost & Sullivan Research Analyst Karthik Kamalakannan. "Samsung LCD TVs are increasingly preferred despite the higher average selling price, thus establishing them as premium products among competition. Already the consumer favorites in 40" and smaller screen sizes, Samsung Electronics' LCD TVs are also steadily gaining market share in the larger screen sizes (46" and 52")."
The Samsung LED TVs are characterized by a dynamic mega contrast ratio of 5,000,000:1 along with a refresh rate of 240Hz (Series 8), characterized by its Auto Motion Plus technology, which are coupled with a razor thin form factor. Further, these TVs are increasingly becoming environment friendly with its low power consumption and being mercury free.
Samsung Electronics' strengths and core competencies are exemplified through its leading business strategies. The company employs a consistent approach emphasizing on key areas of growth, which helps it to remain steadfast despite changing economic and market conditions. One of the main characteristics of being a market leader is the speed to market of its products. Samsung Electronics has excelled in that regard by leveraging its manufacturing superiority and expertise in supply chain process.
Samsung Electronics incorporates the advanced Collaborative Planning Forecasting and Replenishment (CPFR) processes to extract every bit of profit out of the supply chain, saving every possible cost for the company and its retail partners. The company enhances its supply chain strategies by continuously providing feedback from ordering, observing sell through patterns, and weeks of supply based on sell through range in the industry.
Samsung Electronics meets its North American demand through its effective supply chain management, which is its key strength. From its manufacturing to its final assembly at Mexico, the company is able to ship its products in time across to retailers in United States, Canada and Mexico.
"We are honored and pleased that Samsung's accomplishments within LCD TV industry were acknowledged by Frost & Sullivan Award for Market Leadership" said Boo-Keun Yoon, President of Visual Display Division in Samsung Electronics. "At the heart of Samsung Electronics LCD TVs success is not only our relentless pursuit of innovation but also our ability to imbue the product with what consumers really want - an experience that is engaging and emotionally satisfying." concludes Yoon.
Overall, as a key market participant, Samsung Electronics has forged the growth of LCD TV industry, bringing across innovations and technologies and opening new realms of digital viewing experience to consumers. With a consistent record of leading the LCD TV market as a global leader Samsung Electronics has triumphed to lead the industry with new technologies and features enabling use of TVs in innovative ways. The company has led the industry by bringing out interactive television features through IPTV. By teaming with Yahoo, Samsung Electronics' has introduced TV widgets that allow consumers to receive their favorite content by connecting to the Internet
With the global LCD TV market projected at 115+ million units in 2009, and growing at more than 20.0 percent average annual growth rate, Samsung Electronics is well-positioned to further consolidate its market leadership position in the LCD TV market. In recognition of these achievements, Frost & Sullivan is pleased to recognize Samsung Electronics as the worthy recipient of the 2009 Frost & Sullivan Market Leadership Award in the World LCD TV market.
Each year, Frost & Sullivan presents this award to the company that has exhibited market share leadership through the implementation of market strategy. The recipient has displayed excellence in all areas of the market leadership process, including the identification of market challenges, drivers and restraints, as well as strategy development and methods of addressing these market dynamics. Furthermore, the award recipient has continually demonstrated solutions for monitoring market changes and for implementing superior market strategies. By utilizing these strategies for success, the company has established itself as the market share leader in its respective industry.
Frost & Sullivan's Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.
About Samsung Electronics
Samsung Electronics is a world leader in the electronics industry with renowned products including semiconductors, digital displays, mobile devices, home appliances and computing products. The company is a global leader in high-tech electronics manufacturing and digital media. The three pillars of success of Samsung Electronics are product innovation, unique cutting edge design and core manufacturing. Samsung Electronics has focused on these three pillars to increase its market share and create brand awareness in the market.
About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best in class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 35 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.
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