MIPS Technologies and Mavrix Technology Collaborate on Mobile SoC Development Mavrix to Deploy MIPS-Based™ SoCs Running Android™ in PMPs, MIDs and Mob
Mavrix to Deploy MIPS-Based™ SoCs Running Android™ in PMPs, MIDs and Mobile Phones.
MOBILE WORLD CONGRESS, Barcelona - MIPS Technologies, Inc. (Nasdaq: MIPS), a leading provider of industry-standard processor architectures and cores for digital consumer, home networking, wireless, communications and business applications, and Mavrix Technology, Inc., a fabless company developing complete SoC solutions for the emerging Mobile Digital TV (MDTV) and portable multimedia market, announced they are working together to develop a MIPS-BasedTM applications processor for mobile devices. Mavrix is one of MIPS Technologies' lead customers as it expands into the mobile phone market.
Mavrix and MIPS are working closely with companies in MIPS Technologies' mobile ecosystem to develop a mobile SoC design that leverages the revolutionary AndroidTM platform. Leveraging a MIPS32® CPU core from MIPS, Mavrix will target mobile applications including cell phones, portable media players (PMPs) and mobile internet devices (MIDs). Mavrix already has design wins with major Chinese cell phone OEMs using its MIPS-BasedTM SoCs as co-processors for audio/video decoding. This new relationship builds on the companies' existing relationship and involvement in these cell phone products.
"We have had marked success with MIPS cores, and are pleased to announce that our next-generation MIPS-Based SoCs will run Android for mobile devices including handsets," said Dr. Zhenyu Zhou, CEO, Mavrix. "Our customers will benefit from the high performance and low power consumption of MIPS Technologies' cores, and the speed and ease of development that the Android platform can provide. Android on MIPS, combined with our unique technology for multimedia processing, offers a valuable solution to OEMs and ODMs."
"Android on the MIPS architecture provides a powerful platform for companies to develop unique and differentiated connected devices," said Art Swift, vice president of marketing, MIPS Technologies. "Mavrix Technology is an innovative company that is on the leading edge of development, leveraging Android on MIPS for a new generation of high-performance, low-power SoCs for cell phones. We are pleased to team with Mavrix and other companies in the evolving MIPS Technologies mobile ecosystem to enable these next-generation products."
About Mavrix Technology, Inc.
Mavrix Technology provides integrated mobile digital TV (MDTV) receiver and multimedia processor SoC solutions for the handheld market. Tailored specifically to meet Chinese OEM and ODM requirements, Mavrix's manufacture-ready total solutions help its customers to quickly and cost-effectively add MDTV and movie play functions into handheld devices. Since its establishment in February 2005, Mavrix has raised $16 million in venture capital funding. The company currently has 80 employees with offices in Shanghai, China and Newport Beach, California. Visit www.mavrixtech.com.
About MIPS Technologies, Inc.
MIPS Technologies, Inc. (Nasdaq: MIPS) is a leading provider of industry-standard processor architectures and cores that power some of the world's most popular products for the home entertainment, communications, networking and portable multimedia markets. These include broadband devices from Linksys, DTVs and digital consumer devices from Sony, DVD recordable devices from Pioneer, digital set-top boxes from Motorola, network routers from Cisco, 32-bit microcontrollers from Microchip Technology and laser printers from Hewlett-Packard. Founded in 1998, MIPS Technologies is headquartered in Sunnyvale, California, with offices worldwide. For more information, contact (408) 530-5000 or visit www.mips.com.
MOBILE WORLD CONGRESS, Barcelona - MIPS Technologies, Inc. (Nasdaq: MIPS), a leading provider of industry-standard processor architectures and cores for digital consumer, home networking, wireless, communications and business applications, and Mavrix Technology, Inc., a fabless company developing complete SoC solutions for the emerging Mobile Digital TV (MDTV) and portable multimedia market, announced they are working together to develop a MIPS-BasedTM applications processor for mobile devices. Mavrix is one of MIPS Technologies' lead customers as it expands into the mobile phone market.
Mavrix and MIPS are working closely with companies in MIPS Technologies' mobile ecosystem to develop a mobile SoC design that leverages the revolutionary AndroidTM platform. Leveraging a MIPS32® CPU core from MIPS, Mavrix will target mobile applications including cell phones, portable media players (PMPs) and mobile internet devices (MIDs). Mavrix already has design wins with major Chinese cell phone OEMs using its MIPS-BasedTM SoCs as co-processors for audio/video decoding. This new relationship builds on the companies' existing relationship and involvement in these cell phone products.
"We have had marked success with MIPS cores, and are pleased to announce that our next-generation MIPS-Based SoCs will run Android for mobile devices including handsets," said Dr. Zhenyu Zhou, CEO, Mavrix. "Our customers will benefit from the high performance and low power consumption of MIPS Technologies' cores, and the speed and ease of development that the Android platform can provide. Android on MIPS, combined with our unique technology for multimedia processing, offers a valuable solution to OEMs and ODMs."
"Android on the MIPS architecture provides a powerful platform for companies to develop unique and differentiated connected devices," said Art Swift, vice president of marketing, MIPS Technologies. "Mavrix Technology is an innovative company that is on the leading edge of development, leveraging Android on MIPS for a new generation of high-performance, low-power SoCs for cell phones. We are pleased to team with Mavrix and other companies in the evolving MIPS Technologies mobile ecosystem to enable these next-generation products."
About Mavrix Technology, Inc.
Mavrix Technology provides integrated mobile digital TV (MDTV) receiver and multimedia processor SoC solutions for the handheld market. Tailored specifically to meet Chinese OEM and ODM requirements, Mavrix's manufacture-ready total solutions help its customers to quickly and cost-effectively add MDTV and movie play functions into handheld devices. Since its establishment in February 2005, Mavrix has raised $16 million in venture capital funding. The company currently has 80 employees with offices in Shanghai, China and Newport Beach, California. Visit www.mavrixtech.com.
About MIPS Technologies, Inc.
MIPS Technologies, Inc. (Nasdaq: MIPS) is a leading provider of industry-standard processor architectures and cores that power some of the world's most popular products for the home entertainment, communications, networking and portable multimedia markets. These include broadband devices from Linksys, DTVs and digital consumer devices from Sony, DVD recordable devices from Pioneer, digital set-top boxes from Motorola, network routers from Cisco, 32-bit microcontrollers from Microchip Technology and laser printers from Hewlett-Packard. Founded in 1998, MIPS Technologies is headquartered in Sunnyvale, California, with offices worldwide. For more information, contact (408) 530-5000 or visit www.mips.com.
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