Download games for Sony NGP will be available on release day console

As it became known that the first game for the portable game console, Sony NGP can be downloaded from servers on the day of its release. Told the head of the European branch of Sony Computer Entertainment Andrew House (Andrew House). This is dictated by the company's commitment to distribute games for the console not just for the usual method via the PSP UMD-discs, but also the system downloads, which was first adopted for the PSP Go. In this same game can be acquired either through purchase of physical media and downloading them from the online store. While it is noted that some items will be available exclusively for online purchases.

This diversified approach in the opinion of management of the company to become one of the key advantages over all competitors. Among other things, it can be due, and the desire to retain the market for "serious" games, which take 4 or more GB of memory and have a price range around $ 50 per game, and develop the direction that ensures the successful sale of a relatively "easy" games Platform iOS and Android, which is more convenient to download from the servers. The company expects that despite the possibility to download from the PlayStation Store game high volume, more and more popular these items. Elen use, subject to the possibility of purchasing them on physical media.

In addition, Andrew House said that Sony was working intensively in collaboration with sister company Sony Ericsson in mobile technology. However, to clarify that, for some specific areas of interaction are not.