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Motorola Mobility Brings Colour, Fun and Functionality into the UK Smartphone Market with Motorola FIRE™

With a QWERTY keyboard and a 2.8-inch touchscreen, Motorola’s budget-friendly smartphone offers the fun of social media in a personalised package

Never compromise individuality with the new, budget-friendly Android™-powered smartphone from Motorola Mobility. The fashionable Motorola FIRE™ smartphone offers a full QWERTY keyboard with touchscreen display and ultimate personalisation options users expect from the fun and versatile Android platform. The Motorola FIRE is expected to be available in the UK towards the end of September.

Motorola FIRE has a sleek, modern design and a sophisticated finish. Its full QWERTY keyboard and 2.8-inch touchscreen display provide the perfect combination of tools for emailing, texting and browsing the Web. Users can stay in constant contact with friends and family through the world’s leading social media applications.

Motorola FIRE also comes with best-in-class battery life, allowing users to talk, browse the Web, text, play games and videos all day long1. Motorola FIRE also has the Moto Switch user interface, which allows users to switch to a friends-centric mode when they finish work and head home for the day.

“We are excited about extending our growing smartphone range in UK, and Motorola FIRE opens up new possibilities in the smartphone market. The device’s stylish design and its exciting and versatile social media applications will wow younger, tech-loving users in particular,” said Victoria McManus, UK marketing director, Motorola Mobility EMEA.

Key features and specifications:

Motorola FIRE runs on Android 2.3 (Gingerbread)
Access to thousands of apps in Android Market™
Dual-band HSDPA/Quad-band EDGE
2.8” QVGA touchscreen display
Full QWERTY keyboard
3MP camera
Moto Switch user interface allows users to shift easily into different modes
MicroSD card slot up to 32GB2
Access to Google Maps™ with Navigation, Google Talk™ and Web browsing
FM radio with radio data system (RDS) support
Wi-Fi conforming with 802.11b, 802.11g or 802.11n standards
E-compass, proximity sensor, ambient light sensor, accelerometer
Assisted global positioning system (aGPS)
LED notifications
3.5mm audio jack
1420mAh battery; eight hours of talk time or 30 days of standby in 3G mode1
Learn more about the Motorola FIRE.

About Motorola Mobility
Motorola Mobility, Inc. (NYSE:MMI) fuses innovative technology with human insights to create experiences that simplify, connect and enrich people's lives. Our portfolio includes converged mobile devices such as smartphones and tablets; wireless accessories; end-to-end video and data delivery; and management solutions, including set-tops and data-access devices. For more information, visit motorola.com/mobility.

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