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New ETSI Board Chairman, Ericsson’s Jonas Sundborg, to focus on the organization’s strategy


The new Chairman of the European Telecommunications Standards Institute (ETSI) Board, Jonas Sundborg, says delivering on strategic objectives will be a key focus during his tenure.

Sundborg, Ericsson’s Director of Standardization and Technical Regulation, was one of 28 members elected to serve on the organization’s board at the ETSI General Assembly at the end of November 2011. He was subsequently elected by the same General Assembly to be Chairman of the Board for the three-year tenure.

Sundborg, who joined Ericsson in 1986, served on the ETSI board for six years prior to his election as chairman. He held the positions of Board Vice Chairman and Chairman of the Operational Coordination Group for the three years before being elected chairman.

He says he is delighted to serve as Chairman of the ETSI Board.

“It’s an honor to receive this kind of support and trust,” he says. “I look forward to working with a diverse 28-member board comprised of delegates from many European countries as well as China and North America,” he says. “In addition, there are now delegates from Japan and South Korea on the Board for the first time.

“I’m considered committed, professional and results-oriented. I’m also considered diplomatic – I don’t create conflicts, I resolve them. This is a good thing, given the spirited debates that take place between delegates from a wide range of companies, countries and cultures.

“I will be required to respond in an effective manner and to focus on the most strategic telecommunications and ICT standardization issues.”

The ETSI Board has overall responsibility for ETSI’s Technical Committees and the work program for standards under development.

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