Google+ Grew 27% in March, Logged 61 Million Visits [STUDY]

Countering perceptions that Google+ is a ghost town few actually visit, total visits to the social network actually grew to 61 million in March, up 27% from the previous month, according to Experian Hitwise.

The following chart, which the researcher provided to Mashable, shows that Google+ has enjoyed relatively steady growth in monthly visits since it went live last June:

The data comes after Google CEO Larry Page claimed in a state-of-Google blog post on Thursday that Google+ now has 100 million active users, 10 million more than the figure he shared with analysts in January.

Page didn’t outline how he defined “active.” The level of activity fell under scrutiny after comScore released data showing that users spent just 3.3 minutes on Google+ in January compared to 7.5 hours for Facebook.

Google, which took issue with that data, asserted that 50 million users access “Google+-enhanced” products daily and that 100 million do so once per month. However, “Google+-enhanced” includes YouTube, Google Play and the company’s homepage.

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