10/22/12

Introducing Sony Mobile’s all new social newsroom


Guys, today we bring you some good and some sad news…
Firstly, the sad – the Xperia Product blog is going quiet for a week….
But the good? We will be returning next week with a whole new platform to give you greater, more convenient access to Sony Mobile.
Sporting a fresh new look, our social newsroom will feature posts and news releases integrated in a single content flow – this way, we bring our latest announcements, views and info together to provide you with all the latest content in one, easy-to-access place.
It’s a dynamic platform that allows us to be more open and consistent – giving you regular access to key figures, establishing a dialogue around your feedback, inviting input and keeping you in the loop with hardware, software and platform development.
Some of the features will include:
Product, Greenheart, software, brand (and anything in between) blog posts
Live-blogging from tradeshows and conferences
More live webchats, interviews and personnel profiles
Official news releases with visual assets
Global and local market news
Global PR and communications contact information
Since its creation five years ago, the Sony Mobile Product blog has become our online mouthpiece. Thanks to the work of our colleagues Rikard, Cristina, Martina, Gustaf and Mattias, the blog has built up a loyal audience of both consumers, bloggers and media – so a BIG thank you for your support.
From today, there won’t be any posts for a week during the crossover – here’s to a new chapter and we look forward to seeing you on the new site!
Cheers,
The Sony Mobile Blog Team.

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