3/13/13

Burton app arrives on Lumia


There aren’t many names that are as synonymous with winter sports as Burton. The outdoor apparel and equipment company is so engrained in the snowboarding world that it’s recognized around the globe.
Download Burton

Press the Search button on your Nokia Lumia and then tap Vision
Scan the QR code
Tap on the link when it appears on the screen
Install the application from the Windows Phone Store
As we looked to build a snowboarding specific app for Nokia Lumia, Burton was the perfect partner to team with to make it a reality. There are existing apps that give you weather, GPS tracking and resort info in individual applications, but we wanted to create an app that would encompass all of these needs.

Burton for Nokia Lumia blends augmented reality, ride tracking, enhanced video recording and resort information to bring you a fun way to find your perfect ride and capture the memory as it happens.

Exclusive resort information

Want to scope out a resort before making the trek up there? With the Burton app, you can get detailed resort information and live weather conditions, web cam views and even augmented reality views of each of the stores.

Point your phone and explore

If you happen to be going to Burton Stash Parks in Jackson Hole, Wyoming, you’re in for a treat. There is an augmented reality feature that lets you view runs and features of the mountain and it’s perfect for scoping out your ride ahead of time or in the moment.

Capture, relive and share

Have you discovered an amazing move or trick that you just have to share with your friends? It’s a good thing you have your Lumia in your pocket, because the Burton app uses enhanced video features to let you shoot your magic moment on the slopes. The photos and videos will be geocoded so you’re able capture your exact location when shooting images and video.

Track your friends and your rides

Are you wondering where your friends are on the mountain? Just whip out the Burton app and find your buddies and other boarders while on the mountain.

Also, sometimes it’s hard to remember all the epic rides you experience over the course of a multi-month ski season. Rely upon  Day Tracker to track your rides day-by-day throughout the season to keep tabs on all your rides and how you’ve progressed throughout the season.

Rock while you ride

The perfect day on the mountain isn’t complete without some awesome music to listen to while you complete your ride. Burton and Nokia Music have teamed up for customized fast-paced playlists to match your tempo while shredding down the mountain.

Finally, the application also lets you find your nearest Burton shop for all your gear needs and lets you to send captured video straight to Facebook.

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