J'son & Partners Consulting: The market of mobile applications in Russia and the world

The company J'son & Partners Consulting presented the findings of his study "The market of mobile applications in Russia and the world," noting that today mobile applications are at the peak of its popularity. Number of developers of mobile applications increases, the amount of available applications is growing, and the number of downloads. More and more companies are interested in developing your application, which will help them to succeed in their field and beat the competition.

Mobile applications have become one of the main trends in the development of information technology. In 2008, the year of the launch App Stores, the market for mobile applications just being formed, at the present time, the market has entered a phase of active growth.

To the drivers of market growth of mobile applications include: increasing influence of mobile social networks, the emergence of new mobile platform Windows 8 Tablet PC penetration growth, the development of mobile payment and mobile banking services, reducing the cost of communication through mobile devices, the penetration of LTE and its positive impact on the mobile market applications, e-commerce as a driver of the mobile consumer.

According to J'son & Partners Consulting, for the year 2012 the market for mobile applications in the world amounted to $ 7.83 billion, and by 2016 will be $ 65.79 billion

Experts believe that 2009 was the year of birth of the market for mobile applications in Russia, which is one year later than in other developed countries. According to experts J'son & Partners Consulting, the market for mobile applications in Russia in 2012 reached $ 160 million, an increase of 256% compared with 2011. Experts predict J'son & Partners Consulting, growth of the Russian market for mobile applications will differ little from the world and by 2016, the market for mobile applications in Russia will reach $ 1.3 billion, an increase of 8 times compared with 2012.