Samsung has edged out its Android rivals with a clutch of best-selling smartphones.
Over the first half of the year, Samsung's Galaxy S7 Edge was the most popular Android phone, according to a report released late Monday by Strategy Analytics. Samsung shipped an estimated 13.3 million units of the S7 Edge, which snagged a 2.3 percent cut of all Android phones shipped globally over the first six months of 2016.
That's another sign of welcome change for the electronics giant. Until recently, Samsung had been suffering from a sharp decline in smartphone sales. Then along came the S7 lineup, which triggered heavy consumer demand and revived the company's fortunes with a healthy upturn in revenue over the past two quarters.
Samsung is now getting ready to unveil its jumbo Galaxy Note 7 and hoping to capitalize on the popularity of its predecessors.
Meanwhile, shipments of Apple's iPhones fell 16 percent to 91.6 million from 108.7 million during the first half of the year, compared with the first half of 2015. Even so, the iPhone 6S and the iPhone 6 joined the Galaxy S7 Edge among the three most popular smartphones in that period.
The striking design of the S7 Edge likely played a role in capturing consumers' attention. Its curved edges allow room for apps and other content, a feature that Strategy Analytics said people found simple to use. The Note 7 reportedly will adopt the same dual-sided feature.
Samsung took home more than just the No. 1 spot.
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