LG TURNS TO ZOOM TO LAUNCH NEWEST OLED TVS IN CENTRAL AMERICA

 Among other milestones, 2020 has become the year of working from home, remote classes, live sporting events attended by cardboard cutouts with fake crowd noises and of course, the virtual event. Against this backdrop, LG’s Panama team recently launched the anticipated GX and CX series of OLED TVs in Central America in a way that would have seemed entirely bizarre only months ago.

LG staff working on set as they prepare for the official LG OLED launch event in Panama

For the official launch program, LG held a socially-responsible virtual event utilizing the platform that before the pandemic was unknown to all but the most devoted remote worker: Zoom. Hosted in Panama using the strictest of safety protocols, the OLED launch event was “attended” by some 200 content creators and tech and lifestyle journalists from the entire region: Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, the Dominican Republic and of course, Panama.

http://www.lgnewsroom.com/2020/11/lg-turns-to-zoom-to-launch-newest-oled-tvs-in-central-america/