BLUETOOTH SIG LAUNCHES THE BLUETOOTH® INNOVATION WORLD CUP
Malmö, Sweden, – Bluetooth SIG teams up with the leading sporting goods trade show, ispo, and the World Federation of the Sporting Goods Industry (WFSGI) to establish a competition to foster the development of Bluetooth low energy technology in new sport, fitness, and healthcare products.
ispo and the WFSGI believe their industry offers enormous potential for the use of Bluetooth low energy technology, a new Bluetooth standard. This technology and its extremely low energy consumption make a wide array of innovative applications possible. Today, a sports industry without electronic components is virtually inconceivable – particularly with regard to the integration of different devices and how they provide data and performance profiles. “Things like wireless pulse oximeters, glucose meters, and a range of sensors and monitors are already an exciting reality. Bluetooth low energy technology will set the stage for a healthy and fit future,” says Mike Foley, Ph.D., Executive Director of the Bluetooth SIG.
This competition will call upon innovators, athletes, and other technology fans worldwide to submit their new ideas for using Bluetooth low energy technology in the world of sport, fitness, and healthcare. “The first Bluetooth Innovation World Cup offers a tremendous chance for its participants to enter the global sporting goods market,” predicts Robbert de Kock, Secretary General of WFSGI.
The first Bluetooth Innovation World Cup will be launched at ispo winter 09 in Munich. “A new universal standard is an exciting impulse for innovations and our trade show concept,” says Tobias Gröber, Business Unit Director Consumer Goods at Messe München GmbH.
Press round table:
Launch of the Bluetooth Innovation World Cup 2009
Monday, 2 February 2009. at 17:00
New Munich Trade Fair Center, ispo - Wearable Technologies Show, Hall A3, Stand 207
Speakers:
Anders Edlund, Marketing Director EMEA, Bluetooth SIG
Tobias Gröber, Business Unit Director Consumer Goods, Messe München GmbH
Robbert de Kock, Secretary General, WFSGI
Marco Suvilaakso, Product Director, Polar
We look forward to welcoming you on 2 February and ask you to reply via email.
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About Bluetooth® Wireless Technology
Bluetooth wireless technology is the global short-range wireless standard for personal connectivity of a broad range of electronic devices. The technology continues to evolve, building on its inherent strengths – small-form factor radio, low power, low cost, built-in security, robustness, ease-of-use, and ad hoc networking abilities. More than nine new Bluetooth enabled products are qualified every working day and 18 million Bluetooth units are shipping per week. There are over two billion Bluetooth devices in the marketplace and that number climbs daily, making it the only proven wireless choice for developers, product manufacturers, and consumers worldwide.
About the Bluetooth SIG
The Bluetooth Special Interest Group (SIG), comprised of leaders in the telecommunications, computing, consumer electronics, automotive and network industries, is driving development of Bluetooth wireless technology and bringing it to market. The Bluetooth SIG includes Promoter group companies Ericsson, Intel, Lenovo, Microsoft, Motorola, Nokia and Toshiba, along with over 11,000 Associate and Adopter member companies. The Bluetooth SIG, Inc. headquarters are located in Bellevue, Washington, U.S.A. For more information please visit www.bluetooth.com.
ispo and the WFSGI believe their industry offers enormous potential for the use of Bluetooth low energy technology, a new Bluetooth standard. This technology and its extremely low energy consumption make a wide array of innovative applications possible. Today, a sports industry without electronic components is virtually inconceivable – particularly with regard to the integration of different devices and how they provide data and performance profiles. “Things like wireless pulse oximeters, glucose meters, and a range of sensors and monitors are already an exciting reality. Bluetooth low energy technology will set the stage for a healthy and fit future,” says Mike Foley, Ph.D., Executive Director of the Bluetooth SIG.
This competition will call upon innovators, athletes, and other technology fans worldwide to submit their new ideas for using Bluetooth low energy technology in the world of sport, fitness, and healthcare. “The first Bluetooth Innovation World Cup offers a tremendous chance for its participants to enter the global sporting goods market,” predicts Robbert de Kock, Secretary General of WFSGI.
The first Bluetooth Innovation World Cup will be launched at ispo winter 09 in Munich. “A new universal standard is an exciting impulse for innovations and our trade show concept,” says Tobias Gröber, Business Unit Director Consumer Goods at Messe München GmbH.
Press round table:
Launch of the Bluetooth Innovation World Cup 2009
Monday, 2 February 2009. at 17:00
New Munich Trade Fair Center, ispo - Wearable Technologies Show, Hall A3, Stand 207
Speakers:
Anders Edlund, Marketing Director EMEA, Bluetooth SIG
Tobias Gröber, Business Unit Director Consumer Goods, Messe München GmbH
Robbert de Kock, Secretary General, WFSGI
Marco Suvilaakso, Product Director, Polar
We look forward to welcoming you on 2 February and ask you to reply via email.
--------------------------------------------------------------------------------
About Bluetooth® Wireless Technology
Bluetooth wireless technology is the global short-range wireless standard for personal connectivity of a broad range of electronic devices. The technology continues to evolve, building on its inherent strengths – small-form factor radio, low power, low cost, built-in security, robustness, ease-of-use, and ad hoc networking abilities. More than nine new Bluetooth enabled products are qualified every working day and 18 million Bluetooth units are shipping per week. There are over two billion Bluetooth devices in the marketplace and that number climbs daily, making it the only proven wireless choice for developers, product manufacturers, and consumers worldwide.
About the Bluetooth SIG
The Bluetooth Special Interest Group (SIG), comprised of leaders in the telecommunications, computing, consumer electronics, automotive and network industries, is driving development of Bluetooth wireless technology and bringing it to market. The Bluetooth SIG includes Promoter group companies Ericsson, Intel, Lenovo, Microsoft, Motorola, Nokia and Toshiba, along with over 11,000 Associate and Adopter member companies. The Bluetooth SIG, Inc. headquarters are located in Bellevue, Washington, U.S.A. For more information please visit www.bluetooth.com.
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