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Motorola Unifies Video And Broadband To Accelerate The Delivery Of Personalized Media Experiences At The Cable Show

Motorola solutions demonstrate “What’s Now and What’s Next” to the home, in the home, and beyond

Washington, DC – The Cable Show Motorola Booth #2037 – 1 April 2009 – Motorola, Inc. (NYSE: MOT) is showcasing its latest technologies that enable the delivery of high-quality personal media experiences – to the home, in the home, and beyond the home. Its comprehensive solutions portfolio demonstrates how operators can maintain a competitive edge by lowering operational costs while increasing customer retention and average revenue per user.

To The Home

Motorola demonstrations include examples of how operators can maximize the performance of their existing video, data and voice networks to deliver higher-tier, revenue generating new services.

Motorola’s bandwidth expansion portfolio at the show includes the DSR-6300, the latest addition to Motorola’s family of integrated receiver decoders and the Motorola CherryPicker® platform. Both products can be deployed to deliver three HD programs in one QAM channel, with exceptional picture quality. In addition, the CherryPicker will demonstrate its new low latency edge statistical muxing capability to show how operators can experience up to 50% savings in video on demand (VOD) bandwidth usage.

The new B-3 video server, a solid-state edge server designed for smaller deployments and distributed streaming architectures. Also, SCTE 130-compliant advanced On Demand solutions for dynamically inserting targeted advertising into Time-Shifted TV and VOD programming.

·CASMR, a conditional access software application that simplifies the functions performed by the digital access controller (DAC), including OCAP code downloads to DTAs. Motorola’s off line loader (OLL) shows how operators can significantly reduce set-top deployment time and cost with more rapid code downloads.

BSR 64000 cable modem termination system (CMTS) with CableLabs® DOCSIS® 3.0 bronze qualification, including new support for full redundancy and high-availability with the Motorola TX32 decoupled downstream module.

Ultra-broadband technologies including passive optical network (PON), fiber deep solutions, and RF over Glass (RFOG).

In The Home

Motorola is highlighting key innovations that bring richer, more personalized content to the home.

·Follow Me TV TM multi-room DVR (MRDVR) integrated with tru2way™.

·DCX series set-top boxes with a robust suite of tru2way solutions along with new capabilities such as external DVR storage and interactive, internet-based applications.

·New family of remotely manageable all-in-one SURFboard® gateways with built-in networking and security capabilities.

·Complementing the gateways and set-tops is the latest release of Motorola’s NBBS DOCSIS (SNMP) remote device management software platform, a flexible IP-based solution for managing devices from data and digital voice modems to integrated Wi-Fi® gateways and video set-tops.

·Motorola is also giving visitors a glimpse of the future by using currently available set tops to demonstrate 3D TV.

Beyond The Home


Motorola’s wireless capabilities are being showcased with a selection of WiMAX devices in the booth. In addition, participants of a live LTE demo tour at CTIA will be able to experience high speed mobile broadband in action enabling them to participate in the Cable Show online at www.motorola.com/sharetheexpereince whilst driving through the streets of Las Vegas.


Live Experience

The Motorola booth will host a live “experience” featuring a baby boomer couple and their teenaged daughter. The family will bring to life how Motorola is enabling media mobility to, in and beyond the home through their interaction with current and future home technologies.

Motorola Beyond the Booth

The NCTA’s Main Street America Broadband Nation (Hall C, Booth #100) exhibit features a selection of Motorola products, including multi room DVR, video on demand, social TV and WiMAX CPEs – to highlight how each leverages broadband to deliver consumer benefits.

CableNET® (Hall C, Booth #136) features a Motorola demonstration that combines S-CDMA technology with DOCSIS 3.0 upstream channel bonding to boost operators’ upstream broadband service, as well as the NBBS DOCSIS whole-home assurance solution.

·Motorola is a sponsor of Cable Positive’s Youth AIDS Media Institute University (YAMI-U) at the 2009 Cable Show. Cable Positive kicked off YAMI-U with an inaugural week long session of intensive training for 17 young people to educate and empower them to be HIV/AIDS media advocates using cell phones, blogs, and various social networking sites. In addition to a generous grant, Motorola is supporting YAMI-U with Motorola Krave ZN4 handsets for the participants and on-site staff for hands-on assistance throughout the week.

Also, Motorola’s presence will be felt throughout The Cable Show 2009 in partner booths, an extensive line up of speaking engagements, sponsored events, and multiple community outreach activities.

·For more information on Motorola technology and activities, visit Motorola’s The Cable Show 2009 event pages on the Web. For insight and analysis, follow along with the Motorola blog, Media Experiences 2 Go. To enable those not able to attend the events in person, Motorola’s Share the Experience portal will aggregate content from both The Cable Show 2009 and CTIA 2009. For more information about how Motorola is delivering digital video to, in and beyond the home, visit www.motorola.com/deliveringdigitalvideo.

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