TBWA\Chiat\Day Appoints Dan Goldstein Executive Director of Planning
LOS ANGELES, -- TBWA\Chiat\Day Los Angeles today announced the appointment of Dan Goldstein as Executive Director of Planning. Goldstein (35) was previously Deputy Planning Director for the agency.
"Dan's appointment reflects the tremendous contributions he has made to the agency as a whole, most importantly changing the way we think about account planning," said Carisa Bianchi, President of TBWA\Chiat\Day Los Angeles. "I am confident that Dan will bring a fresh perspective to the role and create new and creative ways to apply planning insights that result in engaging connections on behalf of our client's brands."
Goldstein will be responsible for leading the department of over 35 planners and will actively work with Bianchi to further develop and drive TBWA's Disruption philosophy and Media Arts practice.
During his three-year tenure at TBWA\Chiat\Day he has worked on various clients including Nissan and Infiniti. Dan is currently responsible for planning on the agency's global Visa account, leading both innovation and strategy for the brand.
Goldstein began his career at Bartle Bogle Hegarty (BBH) London where he worked on Axe, Johnnie Walker, Sega and Barnardo's (the children's charity). Following BBH he joined St Luke's on British Telecom. He came to the US and in 2004 and prior to joining TBWA\Chiat\Day, Goldstein worked on Saturn, Motorola and Sprint at Goodby Silverstein & Partners.
"TBWA\Chiat\Day has a great planning heritage. This is a really fantastic opportunity to be part of that story. Disruption and Media Arts lay out a wonderful vision for the future of this agency that goes well beyond advertising. The amazing people and the awesome talent we have here will make the pursuit of that vision a truly exciting journey," said Goldstein.
TBWA\Chiat\Day is part of TBWA Worldwide and was recently recognized second on Advertising Age magazine's exclusive A-List of top U.S. agencies. TBWA Worldwide (www.tbwa.com), part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), creates Disruptive Ideas for global clients, including ABSOLUT, adidas, Apple, Beiersdorf, Henkel, Infiniti, Mars, McDonald's, Michelin, Nissan, Pernod Ricard, Pioneer, Samsonite, Standard Chartered Bank, Singapore Airlines, Sony PlayStation and Visa. TBWA is one of the fastest-growing networks in the Top-Five worldwide advertising agencies, and was named "2008 Global Agency of the Year" by Advertising Age and Adweek magazines. Fast Company magazine placed TBWA 24th on its 2009 list of "The World's 50 Most Innovative Companies." TBWA has 267 offices in 77 countries, and approximately 12,000 employees worldwide.
"Dan's appointment reflects the tremendous contributions he has made to the agency as a whole, most importantly changing the way we think about account planning," said Carisa Bianchi, President of TBWA\Chiat\Day Los Angeles. "I am confident that Dan will bring a fresh perspective to the role and create new and creative ways to apply planning insights that result in engaging connections on behalf of our client's brands."
Goldstein will be responsible for leading the department of over 35 planners and will actively work with Bianchi to further develop and drive TBWA's Disruption philosophy and Media Arts practice.
During his three-year tenure at TBWA\Chiat\Day he has worked on various clients including Nissan and Infiniti. Dan is currently responsible for planning on the agency's global Visa account, leading both innovation and strategy for the brand.
Goldstein began his career at Bartle Bogle Hegarty (BBH) London where he worked on Axe, Johnnie Walker, Sega and Barnardo's (the children's charity). Following BBH he joined St Luke's on British Telecom. He came to the US and in 2004 and prior to joining TBWA\Chiat\Day, Goldstein worked on Saturn, Motorola and Sprint at Goodby Silverstein & Partners.
"TBWA\Chiat\Day has a great planning heritage. This is a really fantastic opportunity to be part of that story. Disruption and Media Arts lay out a wonderful vision for the future of this agency that goes well beyond advertising. The amazing people and the awesome talent we have here will make the pursuit of that vision a truly exciting journey," said Goldstein.
TBWA\Chiat\Day is part of TBWA Worldwide and was recently recognized second on Advertising Age magazine's exclusive A-List of top U.S. agencies. TBWA Worldwide (www.tbwa.com), part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), creates Disruptive Ideas for global clients, including ABSOLUT, adidas, Apple, Beiersdorf, Henkel, Infiniti, Mars, McDonald's, Michelin, Nissan, Pernod Ricard, Pioneer, Samsonite, Standard Chartered Bank, Singapore Airlines, Sony PlayStation and Visa. TBWA is one of the fastest-growing networks in the Top-Five worldwide advertising agencies, and was named "2008 Global Agency of the Year" by Advertising Age and Adweek magazines. Fast Company magazine placed TBWA 24th on its 2009 list of "The World's 50 Most Innovative Companies." TBWA has 267 offices in 77 countries, and approximately 12,000 employees worldwide.
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