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AT&T Brings 3G Mobile Broadband Network to Harrisonburg

Local Wireless Network Upgrade Extends Access to Advanced Products, Services and Applications in Western Virginia.

AT&T* announced the availability of its third generation (3G) mobile broadband network in Harrisonburg, opening the door to a new era of mobile services, devices and feature-rich audio and video content for customers in Harrisonburg, Massanetta Springs, the Massanutten Ski resort, and Hinton. Additionally, students, faculty, and visitors to James Madison, Eastern Mennonite, and Bridgewater Universities now enjoy the benefits of the AT&T 3G network.

The network extension is part of AT&T’s ongoing efforts to drive innovation and investment to deliver the benefits of smartphones and mobile broadband for customers and complements the existing 3G footprint in Blacksburg, Charlottesville, and Hampton Roads.

“AT&T is committed to investing in Virginia to ensure consumers and businesses have access to the advanced, reliable wireless broadband services in more places throughout the state to help drive economic growth and job creation,” said J. Michael Schweder, President, AT&T Mid-Atlantic Region.

More smartphone customers have chosen AT&T over any other U.S. competitor, and AT&T is committed to driving continual enhancement of network capabilities to meet these customers’ ever-growing mobile broadband needs.

“Demand for wireless bandwidth is growing, whether it’s for sharing video and photos with friends, watching a movie, checking the latest scores, or listening to music on a phone, netbook or other mobile devices on the go,” said Erika K. Thompson-Kemp, vice president and general manager for AT&T in Virginia and West Virginia. “With this expansion, our customers can continue to ride the leading edge of mobile broadband with emerging devices and thousands of mobile applications.”

AT&T matches its network investment with unsurpassed choice in the range of devices, services and applications compatible with its 3G network – the nation’s fastest, according to independent testing. AT&T offers a wide variety of devices from more than a dozen manufacturers, including handsets that are compatible with six different operating systems and five different e-mail applications. Our Media Mall 2.0 offers more than 90,000 content options, and customers can download additional applications over the Internet. Additionally, AT&T supports a community of more than 20,000 application developers via its devCentral portal.

Recently, AT&T announced plans to further upgrade its 3G network nationwide with HSPA 7.2 technology to deliver considerably faster mobile broadband speeds. The upgrades are planned to begin in the fourth quarter, with completion expected in 2011. Supporting this initiative is AT&T’s ongoing deployment of additional backhaul capacity to cell sites, which will support today’s unprecedented growth in mobile data traffic as well as the future demands of next-generation networks.

AT&T’s 3G mobile broadband network is based on the 3rd Generation Partnership Project (3GPP) family of technologies that includes GSM and UMTS, the most open and widely used wireless network platforms in the world. AT&T’s 3G network is available in more than 350 major metropolitan areas. AT&T also offers 3G data roaming in more than 100 countries, as well as voice calling in more than 215 countries.

For more information about AT&T’s 3G coverage in Virginia or anywhere in the United States, consumers can visit http://www.wireless.att.com/coverageviewer/. The online tool can measure the quality of coverage based on a street address, intersection, ZIP code or even a landmark.

For updates on the AT&T wireless network, please visit www.att.com/networknews. In Virginia, AT&T’s products and services can be purchased at 50 AT&T owned stores as well as national retailers including Radio Shack, Best Buy, Wal-Mart, and at authorized retail locations across the region and online at www.att.com/wireless

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