“White Plan” Customers Exceed 7 Million

SOFTBANK MOBILE Corp. (Head office: Minato-ku, Tokyo; Representative: Masayoshi Son) announced that the number of applications for “White Plan” has exceeded seven million on August 12, 2007. “White Plan” was introduced on January 16, 2007, the number of applications for the price plan exceeded six million on July 8, 2007 and approximately one month after that the seven million mark was broken.

“White Plan” is a simple price plan with a monthly basic charge of 980 yen (incl. tax). It offers free domestic voice calls* between SOFTBANK MOBILE users from 1:00 to 21:00, and for domestic voice calls other than those it offers a tariff of 21 yen/30 sec (incl. tax)*. In addition, messaging between SOFTBANK MOBILE 3G handset users is free of charge**.

“Double White” was also introduced on March 1, 2007 as a discount service exclusive for “White Plan”, with a 50% off domestic call tariff of 10.5 yen/30 sec (incl. tax). “Double White” has a monthly charge of 980 yen (incl. tax) and offers 50% off domestic video call and 64K digital data communication. On top of that, “White Plan Family Discount 24” is now available from the June 2007 billing month as a family discount service of “White Plan”. This service offers free domestic voice calls* between family members for 24 hours, which will make the use of SOFTBANK MOBILE services even more convenient to those family members.