Sony Ericsson Does not believe on Uiq
Sony Ericsson's strategy manager counts with a very fast increase for they the sophisticated mobiles. But the sector analytikerna are questionable to Sony Ericsson's experiments that few dissemination on their stand.
Sony Ericsson have initiated a big investment on more sophisticated mobiles where the customers gradually can install own programmes, precise as in a computer.
The company has among other thing taken over the software company Uiq in Ronneby. Uiq develops the software stand to Sony Ericsson's sophisticated mobiles concurrent that they try to sell the system to the competitors in order to few up the volumes.
- when we looks ahead sees we one entirely other mobile market even today. It is therefore we do the investment, says per Aspemar, strategy manager on Sony Ericsson and board chairman pursues Uiq.
The computer equal, or smart, mobiles per Aspemar speaks about stands today for about 10 percents of the entire mobile market. But the forecasts point on that they if two three years reply for a third.
The sophisticated mobiles cost moreover considerably more than the average. In sek counted stands they, according to per Aspemar, nearest for the half market during 2010.
These forecasts get it that vattnas in the mouth on all mobile producers. Those the computer equal mobiles can become considerable more profitable than the flame pinch mobiles.
The market for smart mobiles is only ice in linda. In order to succeeds must the producers have access to an open operating system. Then, the easier becomes to quickly to put to new functions concurrent as a lot of off the development can to be imposed out other companies.
- the trend is clear. We go everything more against open operating systems. Everything points there, memories and processors become cheaper and better, the tele companies want to have open systems and Nokia (that is biggest on the market) runs on, says per Aspemar.
The question is then vilket open systems that become it big. In this niche, the big operation distributors are huge and for companies that Microsoft and Nokia are it entirely crucial that their just systems become biggest.
Sony Ericsson has instead chosen to invest on a combination of sit new purchase to take Uiq and it Symbian as man may together with among other thing Nokia. The investment builds on that Sony Ericsson sheep with itself other mobile producers, both as members of Uiq and as joint owners.
Otherwise, the volume does not become sufficiently big.
- our plan is that we will last several members of Uiq. Unless Uiq is a successful road, then sheep we see on other alternatives, says per Aspemar.
That alternative can possibly be spelt Microsoft and it has recently circulated information about that Sony Ericsson speculates on beginning with Windowsmobiler. It would in that case last one radical omsvängning from the current line.
The sector analytikerna that follow the development would meagreest become disappointed if the choice fell on Window. There is a clear scepticism against Sony Ericsson's current decision to invest on Swedish Uiq.
Leif Olof Wallin, mobile specialist on the analysis company Gartner, does not count for example with that other producers that Motorola, Samsung and LG is on interested of using Uiq. Window and Linux tempts more.
Window mobile grows so it cracks presently. The tele companies seem moreover to see Microsoft more as a safety than as a threat against the own trademark. We know also that many business customers think it is easy to come igång with Window in the mobile, Leif says Olof Wallin.
Adam Leach, software specialist on Ovum, points out moreover that about Motorola or someone else been interested of makeacommitmentto in Uiq together with Sony Ericsson so should they already have may to an agreement. Now seems neither Motorola, Samsung or LG interested.
source
Sony Ericsson have initiated a big investment on more sophisticated mobiles where the customers gradually can install own programmes, precise as in a computer.
The company has among other thing taken over the software company Uiq in Ronneby. Uiq develops the software stand to Sony Ericsson's sophisticated mobiles concurrent that they try to sell the system to the competitors in order to few up the volumes.
- when we looks ahead sees we one entirely other mobile market even today. It is therefore we do the investment, says per Aspemar, strategy manager on Sony Ericsson and board chairman pursues Uiq.
The computer equal, or smart, mobiles per Aspemar speaks about stands today for about 10 percents of the entire mobile market. But the forecasts point on that they if two three years reply for a third.
The sophisticated mobiles cost moreover considerably more than the average. In sek counted stands they, according to per Aspemar, nearest for the half market during 2010.
These forecasts get it that vattnas in the mouth on all mobile producers. Those the computer equal mobiles can become considerable more profitable than the flame pinch mobiles.
The market for smart mobiles is only ice in linda. In order to succeeds must the producers have access to an open operating system. Then, the easier becomes to quickly to put to new functions concurrent as a lot of off the development can to be imposed out other companies.
- the trend is clear. We go everything more against open operating systems. Everything points there, memories and processors become cheaper and better, the tele companies want to have open systems and Nokia (that is biggest on the market) runs on, says per Aspemar.
The question is then vilket open systems that become it big. In this niche, the big operation distributors are huge and for companies that Microsoft and Nokia are it entirely crucial that their just systems become biggest.
Sony Ericsson has instead chosen to invest on a combination of sit new purchase to take Uiq and it Symbian as man may together with among other thing Nokia. The investment builds on that Sony Ericsson sheep with itself other mobile producers, both as members of Uiq and as joint owners.
Otherwise, the volume does not become sufficiently big.
- our plan is that we will last several members of Uiq. Unless Uiq is a successful road, then sheep we see on other alternatives, says per Aspemar.
That alternative can possibly be spelt Microsoft and it has recently circulated information about that Sony Ericsson speculates on beginning with Windowsmobiler. It would in that case last one radical omsvängning from the current line.
The sector analytikerna that follow the development would meagreest become disappointed if the choice fell on Window. There is a clear scepticism against Sony Ericsson's current decision to invest on Swedish Uiq.
Leif Olof Wallin, mobile specialist on the analysis company Gartner, does not count for example with that other producers that Motorola, Samsung and LG is on interested of using Uiq. Window and Linux tempts more.
Window mobile grows so it cracks presently. The tele companies seem moreover to see Microsoft more as a safety than as a threat against the own trademark. We know also that many business customers think it is easy to come igång with Window in the mobile, Leif says Olof Wallin.
Adam Leach, software specialist on Ovum, points out moreover that about Motorola or someone else been interested of makeacommitmentto in Uiq together with Sony Ericsson so should they already have may to an agreement. Now seems neither Motorola, Samsung or LG interested.
source
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