Perfecting policy control – strategies for end-to-end support and convergence

As network operators seek to differentiate their broadband offerings, manage traffic and optimize operations across fixed and mobile access networks, policy control has a central role to play. Implementing a converged end-to-end policy control solution in broadband networks reduces operational complexity, enhances subscriber retention and creates opportunities for cross-bundling of services.

Smartphones, laptops and tablet devices are making data-driven services more accessible than ever. As the popularity of data services grows, so does the amount of data traffic in fixed broadband and mobile broadband networks.

Operators need to prioritize the most critical traffic and premium subscribers. By supporting local handling based on a combination of central policies and real-time data – including information on subscription, application, location and congestion – converged end-to-end policy control solutions allow appropriate policy decisions to be made and enforced close to fixed broadband and mobile broadband subscribers.

The implementation of converged end-to-end policy control solutions can help operators turn the potential threat of network congestion and dissatisfied subscribers into a profitable opportunity. Converged end-to-end policy control solutions in fixed broadband and mobile broadband networks reduce operational complexity, enhance subscriber retention and create opportunities for cross-bundling of services.