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Sales of tablets in the "M. Video" in 2012 increased almost 4 times


The company "M. Video" reported summarizing 2012 sales of tablet PCs, where it notes increase on 2011, which was 365%.

At the end of 2012, the network of "M. Video" has sold more than 300,000 tablets. Of these, almost half of the sales were in the 4th quarter. Tablet sales totaled 23.9% of the aggregate turnover of the direction of computer equipment (computers, notebooks, candy bars, tablets).

Leading manufacturers of the number of tablets sold are Apple with a share of 36,4%, Samsung - 23,1%, and Asus - 12,8%.

Operating systems market for tablets is divided between the two players - Android and iOS. And Android has increased its share compared to the first 9 months of 2012 from 59% to 62.3%. On iOS has 36.7% of all purchased in stores tablets. Windows OS has reserved 1% in sales of tablet PCs in the "M. Video".

In the segment of tablets and 15 000 sales leader in 2012, was among the manufacturers of Samsung. In the price range 15 000 - 20 000, 20 000 - 25 000, more than 25 000 leadership took tablets from Apple.

As for specific models, in the budget price range up to 15 000 sales leader was Samsung GT-P3100 8Gb, in the category of 15 000 - 20 000 - Apple iPad2 16Gb Wi-Fi, 20 000 - 25 000 - Apple iPad2 16Gb Wi-Fi + 3G, more than 25 000 - Apple iPad3 32Gb Wi-Fi + 4G.

Experts "M. Video" predict in 2013 the price decline in the segment of tablets. Simultaneously on the tablet market will have many democratic and at the same B-quality brands. Windows should strengthen its position through share iOS and Android.

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