LG Mobile Phones Teams Up With Slifter for Wireless Consumer Sweepstakes
Mobile Component of Sweepstakes Highlights LG's Technology Leadership
NEW YORK, /PRNewswire/ -- Slifter announced its partnership with LG Mobile Phones to help launch an innovative wireless Web sweepstakes connecting consumers with local LG merchandise. Slifter is a popular mobile shopping tool that enables millions of mobile users to search and share nearly 250 million products and promotions at over 150,000 US locations, straight from their cell phones.
Slifter worked closely with LG Mobile Phones to create the mobile
component of a recently launched national sweepstakes, by constructing the
text messaging campaign and building a wireless sign-up site that links to
local LG Mobile products.
"LG consistently designs its handsets to improve the value of customer
life and we seek to do the same for our promotions," said Carl Brown,
senior manager of trade marketing for LG Mobile Phones. "Working with
Slifter provides the consumer with the convenience of entering a
sweepstakes as well as finding LG products at nearby retail locations the
moment they see the marketing materials."
The sweepstakes, which runs through May 15th, gives consumers the
chance to win a $7,000 LG Electronic Makeover and daily prizes ranging from
LG Mobile Phones to movie tickets.
"Using mobile technology in a marketing campaign to drive local foot
traffic into stores illustrates LG's leadership in innovation," said Alex
Muller, CEO of Slifter. "The relationship between Slifter and LG Mobile
Phones takes promotions and marketing to the next level -- sales."
To enter the sweepstakes from a Web-enabled mobile phone, consumers are
directed to text "LG" to 42229 or to visit http://m.lg2win.com. (Standard
carrier charges may apply for receiving a text message and using data
services. Check with your carrier to determine which charges, if any, will
apply.) Additional information on the sweepstakes can be found at
http://www.lgmobilephones.com.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is the world's leading
provider of UMTS (WCDMA), CDMA and GSM handsets, which have been designed
to improve the value of customer life. With a total range of wired and
wireless solutions, the company is rapidly establishing a global presence
and growing its international market share in 3G handsets. For more
information please visit http://www.LGusa.com.
About Slifter
New York City-based Slifter, property of GPShopper, is a popular mobile
shopping tool that enables millions of mobile users to search and share
products and promotions, straight from their cell phones. It is accessible
for free via SMS, wireless web, or java application on almost any mobile
device. For more information on Slifter, please visit http://www.slifter.com.
NEW YORK, /PRNewswire/ -- Slifter announced its partnership with LG Mobile Phones to help launch an innovative wireless Web sweepstakes connecting consumers with local LG merchandise. Slifter is a popular mobile shopping tool that enables millions of mobile users to search and share nearly 250 million products and promotions at over 150,000 US locations, straight from their cell phones.
Slifter worked closely with LG Mobile Phones to create the mobile
component of a recently launched national sweepstakes, by constructing the
text messaging campaign and building a wireless sign-up site that links to
local LG Mobile products.
"LG consistently designs its handsets to improve the value of customer
life and we seek to do the same for our promotions," said Carl Brown,
senior manager of trade marketing for LG Mobile Phones. "Working with
Slifter provides the consumer with the convenience of entering a
sweepstakes as well as finding LG products at nearby retail locations the
moment they see the marketing materials."
The sweepstakes, which runs through May 15th, gives consumers the
chance to win a $7,000 LG Electronic Makeover and daily prizes ranging from
LG Mobile Phones to movie tickets.
"Using mobile technology in a marketing campaign to drive local foot
traffic into stores illustrates LG's leadership in innovation," said Alex
Muller, CEO of Slifter. "The relationship between Slifter and LG Mobile
Phones takes promotions and marketing to the next level -- sales."
To enter the sweepstakes from a Web-enabled mobile phone, consumers are
directed to text "LG" to 42229 or to visit http://m.lg2win.com. (Standard
carrier charges may apply for receiving a text message and using data
services. Check with your carrier to determine which charges, if any, will
apply.) Additional information on the sweepstakes can be found at
http://www.lgmobilephones.com.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is the world's leading
provider of UMTS (WCDMA), CDMA and GSM handsets, which have been designed
to improve the value of customer life. With a total range of wired and
wireless solutions, the company is rapidly establishing a global presence
and growing its international market share in 3G handsets. For more
information please visit http://www.LGusa.com.
About Slifter
New York City-based Slifter, property of GPShopper, is a popular mobile
shopping tool that enables millions of mobile users to search and share
products and promotions, straight from their cell phones. It is accessible
for free via SMS, wireless web, or java application on almost any mobile
device. For more information on Slifter, please visit http://www.slifter.com.
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