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Alcatel-Lucent tikitag combines real-world objects with online applications

Today, the passing of the San Diego conference DEMOfall 08 the company Alcatel-Lucent announced o start of the program Alcatel-Lucent Ventures new consumer services tikitag. The service tikitag, using innovative development of Bell Labs, allows customers and independent developers of applications to enhance the value of daily use items, connecting them to online content or applications. To do this tikitag uses the new version of mobile technology tags RFID - Near Field Communications Technology (NFC), establishing connections between electronic devices over short distances. It is expected that in the coming years will face an NFC market growth. According to the consulting company Strategy Analytics, by 2012 the world market will be about 250 million devices with the technology NFC.

Tikitag service enables you to run online applications a simple touch to the device NFC (cell phone or any device with a NFC). Tikitag can be used in very different environments. For example, at home father can use this service to link a plush bear his son to online tale about this bear, a visitor to an art gallery, just hold the device in the NFC picture to display on the screen Wikipedia article about its author. In the area of the hotel group cleaning can immediately report on the readiness of the number of settlements, touches a mobile phone with NFC function to label tikitag NFC, mounted on the wall.

Beta tikitag services will be provided with 1 Oct., 2008 through the web-site e-commerce. The kit contains a reader NFC, which connects to ports USB, and electronic tags. The subscriber will have access to web-community site where users will be able to stump for the exchange of self-developed or acquired applications tikitag. Initial applications available for download, provide an opportunity to associate tags with ports URL or tie souvenirs labeled a photo album. Young users will be able to attach photos labeled their profiles in social networks on the portal Netlog program or online music services to perform certain actions (given play music) in collaboration with the object tikitag. In October 1st, 2008 users will be able to buy a beta version of Starter Kits tikitag, which includes a reader NFC, ten tags NFC service and access to local websites tikitag. Buy starter set is available with independent e-commerce sites, including Amazon.com. The value of beta at 49.95 dollars.

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