Motorola Mobility Brings Colour, Fun and Functionality into the Smartphone Market with Motorola FIRE™

With a QWERTY keyboard and a 2.8-inch touchscreen, Motorola’s budget-friendly smartphone offers the fun of social media Never compromise individuality with the new, budget-friendly Android™-powered smartphone from Motorola Mobility Italia. The fashionable Motorola FIRE™smartphone offers a full QWERTY keyboard with touchscreen display and ultimate personalization options users expect from the fun and versatile Android platform. The Motorola FIRE which comes in Licorice and Ultra white will be available from October in Italy at the price of 179 euro (recommended retail, VAT included), at Vodafone stores and the main phones stores. Motorola FIRE has a sleek, modern design and a sophisticated finish. Its full QWERTY keyboard and 2.8-inch touchscreen display provide the perfect combination of tools for emailing, texting and browsing the Web and stay in constant contact with friends and family through the world’s leading social media applications. Motorola FIRE also comes with best-in-class battery life, allowing users to talk, browse the Web, text, play games and videos all day long. The smartphone also has the Moto Switch user interface, which allows users to switch to a friends-centric mode when they finish work and head home for the day. “We are excited about extending our growing smartphone range in Italy, and Motorola FIRE opens up new possibilities in the smartphone market. The device’s stylish design and its exciting and versatile social media applications will wow younger, tech-loving users in particular,” said Simone Rossi, marketing director at Motorola Mobility Italia. Key features and specifications: Motorola FIRE runs on Android 2.3 (Gingerbread) Access to thousands of apps Dual-band HSDPA/Quad-band EDGE 2.8” QVGA touchscreen display Full QWERTY keyboard 3MP camera Moto Switch user interface allows users to shift easily into different modes MicroSD card slot up to 32GB *Access to Google Maps™ with Navigation, Google Talk™ and Web browsing FM radio with radio data system (RDS) support Wi-Fi conforming with 802.11b, 802.11g or 802.11n standards E-compass, proximity sensor, ambient light sensor, accelerometer Assisted global positioning system (aGPS) LED notifications 3.5mm audio jack 1420mAh battery; eight hours of talk time or 30 days of standby in 3G mode Learn more about the Motorola FIRE. About Motorola Mobility Motorola Mobility, Inc. (NYSE:MMI) fuses innovative technology with human insights to create experiences that simplify, connect and enrich people's lives. Our portfolio includes converged mobile devices such as smartphones and tablets; wireless accessories; end-to-end video and data delivery; and management solutions, including set-tops and data-access devices. For more information, visit motorola.com/mobility.