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Samsung Pay may enter Indonesia

Samsung has revealed plans to introduce its mobile payment service, Samsung Pay, for Android users in Indonesia.

Previously the service has been made available South Korea, the US, Australia and Singapore.

"Based on the development, we still cannot confirm when [Samsung Pay] will be launched in Indonesia. [But] as long as we can implement it, we will bring it [here]," Samsung Electronics Indonesia IT and mobile marketing director Vebbyna Kaunang said in Jakarta on Wednesday as quoted by tempo.com.

"It's already included in our plans," added the company's IT mobile and product marketing head Denny Galant.

Indonesia is said to have the technological means to implement Samsung Pay, but a lot of factors have to be considered, including support from various parties such as credit card companies, banks, the government and businesses willing to use the service.

In developed countries like South Korea, it is easier to implement such services as businesses and merchants are more advanced, said Vebbyna.

She also revealed that Samsung was currently the archipelago's market leader for smartphones, leading with a 44-percent market share, with quite a large gap in the premium segment to its closest competitor. In addition to Java, Sumatra has also become an important market for the company.


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